Wimer Hazenberg

My Brand New Logo 1.0 - Automatic logo generator: a professional design for everyone

My Brand New Logo is an online logo maker that automatically generates professional logo designs. It uses advanced algorithms based on years of graphic design knowledge to make sure your logos always look good.

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Elma Moseley
I am sure about others, but I don't think auto generated logo makers have a future. I have tried Canva's logo maker too. I am never happy with the results.
Wimer Hazenberg
@moseleyelma Thanks. Automatic logo generators probably are not suitable for every company, but I think there sure is a large group of people that just want a logo and can't afford to hire a designer. Could you tell me more about what you're missing from Canva's logo maker for example?
Diara C
@moseleyelma Cash strapped small businesses can definitely use themas a start. I see them us much worse logos that they create themselves.Something like www.logojoy.com or www.logopony.com is a much better alternative.
Adam Miller

This honestly seems like yet another attempt to push out a paid product that does not provide value. Website and design flow are decent but this isn't a product, its a side tool just like the Shopify and Squarespace generators. Results are not unique. Looks like its generated with Google Fonts and Font Awesome. It's overpriced, I would personally never pay that much for theresult generated.

Pros:

Website and Question Flow is Decent

Cons:

-Results are not unique. -Overpriced.

Wimer Hazenberg
Thanks for your review. Could you explain what you mean with that this isn't a product but a side-tool? What do you think would be a fair price?
Oliver Ruebener
might be useful for a lot of small businesses, but it's certainly not "professional logo design"
Clayton Parker
I'm sure there is a market for this... I'm just not sure for who. Maybe my mom who is looking to start her own business and not wanting to hire a designer and just wants something "basic". The site is super easy to use and is extremely responsive which is awesome to see.
Wimer Hazenberg
@unclejessy4real regarding the target market: yes, moms, freelancers, side-project maintainers, yoga teachers, that's the target group I think. And thank you! I built everything responsively from the get go, so that it also works nicely on mobile.
Dun
How is it different from all the other logo generator products? Almost exactly the same flow, but less aesthetic result.
Wimer Hazenberg
@huangdun it differentiates from other logo makers in that the design algorithms are more refined: - colors are not picked from presets but are carefully calculated - gradients always look nice - you can apply effects to add an even more personalized feel - shapes are user-adjustable instead of being static templates (Smart Shapes) - you can change the corner type of many shapes to create a unique feel - positioning of text and symbols is more balanced - you don't have to sign up to see your results, only when you want to save your logo Of course, some generated logos will be a bit off or unbalanced. But I will continuously update and tweak the algorithms to make sure to aesthetically stay ahead of the competition.
Dun
@monokai How do you find the balance for non designers between too many options and good suggestions?
Wimer Hazenberg
@huangdun that is a really good question. For now I just listen to every piece of feedback that I get and slowly adjust accordingly to get it just right. What do you think? Too many options or is it OK for you?
Dun
@monokai I think it depends on how you define a good logo. Is a good logo that put everything the user like together? Or is a good logo that's selected from a pool of well designed logo? Or is a good logo that's anything better than what the user currently have?
MJ Amartaivan
This is extremely great for those who are just starting their business!
Wimer Hazenberg
@mend_orshikh_amartaivan1 Thank you! That's the exact target group I had in mind 😄
Luca Bobbio
I really love the Smart Shapes feature! What stack did you use to make the whole product?
Wimer Hazenberg
@lucabobbio It's all Javascript, client and server side, a lot of custom code and a lot of math 😄 And some libraries to convert vector to rasterized files.
Wimer Hazenberg
Thank you guys for all the upvotes so far, really appreciate it. As a gift, you all get 25% off until this Friday with this coupon code: mbnl-loves-producthunt
Wimer Hazenberg
Hello fellow makers and hunters! I'm Wimer Hazenberg, you might know me from the syntax highlighting color scheme "Monokai" that I created 12 years ago (and the new version called Monokai.pro) I made this new web app because after years of running a design agency, I saw an increase in the need for logos, but noticed that hiring a professional designer is mostly out of reach for those that just started a new business. My experience as both designer and developer lead to the idea of creating an automatic logo machine that creates affordable, professional logos. This provides everyone with the ability to design a striking logo. My Brand New Logo is for the freelancers, the side project hustlers, the startups. The design algorithms are based on design principles that I've applied in our design agency and this ensures carefully balanced and good looking logo designs. It's up to date with current trends in graphic design, like shiny gradients, contemporary fonts, geometric patterns and modern shapes. You can really go wild, and it will always look nice. What really sets My Brand New Logo apart from other logo creators are the general design quality of the logos, special features like smart shapes and sophisticated gradient styles, and the multitude of possibilities to adjust the logos to your own taste. Everyone can make a beautiful logo with My Brand New Logo.
Florin Muresan

It's more than I could ask for. I'm sometimes working on a side project and I didn't want to spend time creating a logo. This tool gave me plenty of ideas to start from. Not sure if I would buy anything, because I'm skilled with Photoshop and I worked as a web designer many years ago, but I could see why someone who doesn't know design would pay $50 to get all the good stuff for ALL their profiles. Actually been thinking to do that myself just out of laziness. If they would've also created the profiles for me, I would have paid :))

Pros:

Super easy to use. Gave me plenty of ideas.

Cons:

none (tool is cool)

Wimer Hazenberg
Hey, thank you, that's nice! Those are exactly two use-cases I had in mind: either for inspiration, or for a quick logo when you don't want to spend time and $$$ for a designer. Thanks for your kind feedback 😄
Sebastian Scheerer
By far the best logo generator out there. For a lot of small businesses or startups this is more than enough. Genius execution!
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