Does OpenAI have the potential to replace LinkedIn? Their latest project.
I often hear that LinkedIn is starting to be cringe, becoming a second Facebook, but let’s be honest: it’s still a career platform. A little cringe, but it still is.
On the other hand, Sam Altman introduced a new ambition – OpenAI Jobs Platform – an AI-powered hiring platform, expected to launch by mid-2026.
Briefly:
The platform will match businesses with employees, including small businesses and governments.
OpenAI Academy will offer AI certifications, piloting in late 2025, aiming for 10M Americans by 2030.
The aim is to expand AI literacy and help workers adapt to AI-driven job changes.
OpenAI partners with Walmart and engages with the White House on AI programs.
Do you think that OpenAI's effort will overshadow LinkedIn?
I am curious what you think about that.
Replies
DeepTagger
This is a great discussion! ⚡️ I think it really comes down to professional identity vs. career utility 🧐
LinkedIn is now where people build their professional identity, invest in their personal brand, and stay connected even when they’re not job hunting. The feed is part of that. OpenAI’s platform, on the other hand, sounds like pure utility: find me the best job or find me the best candidate, right now. It’s high-intent, transactional, and all about match quality.
So I don’t see a straight replacement. LinkedIn for long-term networking, OpenAI for active searches 👀
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@talshyn What if OpenAI will be a great wrapper for creating a personality score for certain positions (according to previous chats, level of communication, behaviour etc.)?
DeepTagger
@busmark_w_nika interesting idea 👀 A personality score could speed up matching, but it also raises big questions about bias, privacy, and whether people want to be reduced to a number. It might be useful as one signal, though I’d still want human conversations to carry the weight 😊 How do you see candidates reacting? Would they find a personality score helpful, or would they push back as invasive?
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@talshyn TBH, it would be pretty scary and inconvenient that AI scanned me this way. :D
DeepTagger
@busmark_w_nika "Personality score: B+. Needs to smile more in Zoom calls" 😭
@talshyn @busmark_w_nika Nika, we should talk. This is what we are doing at JuntoAI (https://juntoai.org)
Lancepilot
I don’t think so, it’ll replace LinkedIn entirely, but it could definitely become a strong alternative especially for AI-focused careers.
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@priyankamandal This is a new, interesting angle. For now, you are the first who outline this in this discussion! 😁
The prevailing sentiment seems to be that LinkedIn has fallen off or is definitely broken and no longer achieving it's stated goal.
Candidly my sense is to stay off the platform unless you have a clear goal, i.e. reconnecting, soliciting feedback, or reaching out to some specific.
Most people who are networking with high intent seem to be in more niche communities that are specific to their industry, sector, or domain of expertise. Younger people in search of transparency and feedback seem to be on Fishbowl a lot too.
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@ebonybelle I do not think that LinkedIn is bad, I like it there actually, but it started to be more sensational, the opposite to professional.
Feel like more of a parallel / disruptor to Indeed / Monster etc than to LinkedIn - I presume most folks will run both in tandem (LinkedIn for more personalized connections / outreach / putting a face to the name) and this new jobs platform for that workflow of job matching / potentially that whole search component that seems pretty antiquated on Indeed.
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@dzaitzow Gradually, we'll all be shifting towards OpenAI if the majority of the market is using it.
@busmark_w_nika you're probably right - wild times were in!
SMTP‑Test.com
True, LinkedIn has its cringe moments, but it remains the go-to for careers and networking. Curious to see if OpenAI’s Jobs Platform will shake things up — AI-driven hiring could be a real game-changer.
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@karimbenkeroum They also talked about the social media aspect. But they wanted to compete with Musk. So I do not understand why LinkedIn now. Or maybe they plan to do a platform for everything – more data.
I'm also very curious about this - LinkedIn has a great community of professionals and I find it is a very good and under-used resource in a few industries! For me, the social element is the key draw, so I am excited to see how OpenAI plan to compete...
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@theo_crewe_read I am curious, especially on that relationship, knowing that LinkedIn (Microsoft) has some shares in OpenAI.
@busmark_w_nika Yes! I can't imagine they'd want to push hard with a new platform and dilute the market domination that LinkedIn currently has though. Perhaps there will be a level of integration?
LinkedIn is way much more than a Jobs platform, so I won't see this happen, at least not within a few years. OpenAI does a lot of claims, just to get attention. They recently even said that Saas will be replaced by AI, but I don't belief that either. More Saas products integrate AI, or you can connect through make.com with integrated AI.
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@peter_koelewijn What aspect gives LinkedIn a better position?
@busmark_w_nika Linkedin is more than jobs, it's a business platform where you find and connect with people and can create business opportunities. It's also a social network, so the scope is much broader than jobfinding
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@peter_koelewijn We will see what will be next because OpenAI was also considering making a social media platform.
Interesting thought! Open AI’s latest project shows huge potential in transforming how we network and share knowledge, but replacing LinkedIn might be a stretch for now since professional networking also relies heavily on trust, credibility, and industry-specific connections.
Expert Market Research
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@priyanshu_kushwah1 We will see whether they will apply that social media aspect.