Nika

What does it "cost" to build a community on Product Hunt?

Many of you sometimes write to me in DMs asking how to position yourself on Product Hunt.

From the question, I always get the feeling that people want to speed up the process, publish something quickly, get a high position in the ranking of launched products and a badge. But this is a long-term game.

When I take into account all the activities that are behind your own positioning, it is sometimes a part-time job.

You have to:

  • Come up with topics for the forums.

  • Participate in discussions in the forums if you have something to contribute.

  • Test people's products and give them feedback.

  • Support launches.

  • Respond to messages on other networks.

  • And that's every single day.

Many of these things can easily take 3 hours a day if you want to do it properly. If you did it every day for just a year, you would have over 1000 hours.

And that requires the alignment with the fact that you are willing to do it seriously long-term.

How do you try to build a community and your presence on Product Hunt, and how do you manage to maintain continuity?

Feel free to share hacks, because I know it's not easy. :)

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Abdul Rehman

Do you think it’s better to focus on a niche or contribute broadly across topics to grow consistently?

Nika

@abod_rehman First, I would focus on one thing. When you build a big authority and trust of people, then expand. :)