PRYNTD - Immersive videos, livestream, haptic for creators, audiences

In this time of lockdown, there are over 52,000 artists in the UK who cannot promote themselves on radio and tv, tour nor sell merchandise. The music industry contributed £5.2Bn to the UK economy in 2018, experts warn it could be as low as £1.5bn for 2020. Their market has been utterly decimated, income plummeted and might take years to readjust. In this time of lockdown, there are over 52,000 artists in the UK who cannot promote themselves on radio and tv, tour nor sell merchandise. The music industry contributed £5.2Bn to the UK economy in 2018, experts warn it could be as low as £1.5bn for 2020. Their market has been utterly decimated, income plummeted and might take years to readjust. Fans are experiencing boredom, loneliness, depression, anxiety, and other mental health issues that develop due to isolation and lack of entertainment according to Prof Ed Bullmore, head of psychiatry - University of Cambridge. For over 15 years, oxford university has been using immersive VR technologies to assess, understand, and treat mental health problems, saving lives. Dr Lucia Valmaggia, a reader in clinical psychology at King's College London is convinced VR can improve psychological treatments in the future. UK Music's chief executive Michael Dugher says Government estimates that arts gives NHS cost savings of £168.8m due to reduced GP visits and 96% of patients had positive responses to music therapy. Entertainers desperately need new ways to showcase video content, increase their reach, engagement and revenue from fans. Immersive technology can help them increase these by up to 300%. The problem with combining immersive technology and music is lack of content, expensive gadgets and technology constraints. VR headsets are very clunky, expensive and cause motion sickness and eye strain, so people are reluctant to create content. Immersive clothing are extremely expensive, starting at £5000. Our innovation solves this problem through affordable immersive technology that combines easy to create extended reality (XR) content, live-streaming; both that audiences can engage with from the comfort of their phones, tablets and computers without need for AR/VR headsets and haptic sense embedded clothing and wearable devices that simulates real touch and feel, enhancing fans engagement experience, sold as entertainers branded merchandise. This increases artists' reach, engagement and revenue. Our available platform https://Pryntd.xyz has AI algorithm that converts artists MP4s and .mov video music files into extended reality XR videos so there is abundant content with revenue through advertising and live-streaming. We increase audience reach, loyalty and artist revenue by allowing fans to watch ad supported XR videos for free on any device without need for VR headsets, buy artist customised immersive clothing and tickets for live-streaming shows, share experiences, save memories and communicate with friends and loved ones. We would love to answer questions you may have...

PRYNTD is creating a whole new way for content creators to showcase their content, with an innovative way to convert their videos, images and live-streams into immersive augmented and virtual reality in real time, while making it accessible to audiences on their smartphones, tablets, computers, TVs, AR/VR devices. This crosses several verticals like entertainment, live events, shopping, education and spatial awareness. It goes further by enabling haptic support so people can have a touch and feel with their audio-visual experience. This can help entrepreneurs, businesses, people devastated by the pandemic who cannot do gigs, sell their physical goods and services.

Immersive has been described as the next frontier of engagement. Content creators face several barriers to entry due to the complexity, high cost and the user's accessibility to devices. PRYNTD solves this by making it possible for audiences to access on-demand, live streams and shoppable content from creators, on their preferred devices. Our proprietary AI algorithm converts 2d videos and live streams into Augmented and Virtual reality, allowing creators to monetize through ads, monthly subscriptions, ticketing, Haptic embedded clothing and wearables sold as merchandise. Improving accessibility, democratization and monetization of immersive content. The immersive market revenue has the potential to grow to $937.05 Billion by 2026 according to marketwatch, with Apple, Facebook, Microsoft leading the charge with devices. By focusing innovation on content and the haptics, PRYNTD can meet consumer demand with enhanced experiences, continued access, easy content creation, conversion and monetization. Pryntd was named by Digital Catapult on Haptics list, top 50 global AR companies, Mayor of London future of AI list, supported by London & Partners BGP, ACE IT by LBSU and UAL. Founder has a diploma in machine learning and an experienced team. Backed by Plug&Play VC in silicon valley and Raise Ventures NI This SEIS/EIS investment will help PRYNTD grow in this rapidly developing market.