Taplytics Experience Cloud - AI powered engagement, experimentation & analytics tools

I used Taplytics for the Rock the Vote app. We collected data across webviews and native views for iOS and Android. We used it to segment users, query their behavior, and push notify them based on characteristics of the user. It was pretty simple to setup considering the flexibility of its features.

Pros:

Flexible, powerful querying, easy to install, wide breadth of features from data collection and segmentation to push notifications

Cons:

For full featured use you must fully implement SDK

Welcome to the web @aaronglazer I’ll take a look to see how it stacks up against our Convert.com :-)

We've been using Taplytics for Native Apps A/B testing for a little over a year now, and have found the experience to be great. They are extremely responsive to our questions, and are always willing to put in time to work with us, often one-on-one, to work through the more challenging situations we create for ourselves.

Building tests is quick and easy, and setting up for testing is also intuitive, and lets us feel confident in the test before we make the test live.

Pros:

Clear user interface, strong testing tools

Cons:

None to speak of

It looks nice.... Though quite pricey for the what I think they're selling. I'm having a hard time figuring out exactly what this product does. I read the front page - & I have a vague idea - but the words are just marketing fancy talk. Can you explain to me in human language what this does?