App-switching is killing our focus. Tomorrow, we’re launching the fix.

Hi everyone! I’m Robin.

I’ve spent the last 11 years in the software world—9 of those building high-scale systems for EA Sports FC. I’ve seen complexity at its peak, but lately, I’ve been obsessed with a different kind of problem: the mess that is our personal digital life.

We’re all drowning in a sea of apps. One for notes, one for CRM, one for health, one for tasks. We aren’t using tools anymore; we’re spending our lives managing them. It’s exhausting, and it’s why we feel so fragmented.

Tomorrow (April 16th), my wife and I are launching Lelly on Product Hunt.

We didn't just build another "AI chat." We built an AI Operating System. A "Second Brain" designed to unify your work and your life into one intelligent hub that actually remembers who you are—whether you’re on the Web, Mobile, or even WhatsApp.

We’re moving away from scattered apps toward a unified, intelligent experience. We’re nervous, excited, and can’t wait to show the community what an un-fragmented life feels like.

I’d love to hear from you today: What is the one thing you wish your AI assistant actually remembered about your business or your life?

See you all at the launch tomorrow!