BrandSlip

BrandSlip connects content creators with all types of brands

2 followers

BrandSlip connects content creators with all types of brands

2 followers

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Launch tags:Tech

Launch Team

Ghosted.boo

Tell me how you think about attribution and demonstrating ROI to brands for this?

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12yr ago

Dean Rivers

Maker

@Percival Yeah. So some brands are definitely looking for just sales, some for app downloads, some for content to share and others to build up social media following. So we really work hard to make sure that we are helping brands reach their goals. We can give them estimates on impressions they will receive and engagement as well. For companies looking for sales we've been doing test runs with Soldsie (500 startups companies) to help track sales particularly on Instagram. Typically, especially with our big influencers, brands can see a huge difference on their own social media pages and usually gain great fans from this. So overall we measure various aspects and particularly pay attention to brand goals.

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12yr ago

Ghosted.boo

Why are you the right team to be successful here?

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12yr ago

Dean Rivers

Maker

@Percival Yeah Sean. I would love to work with any 500 Startups companies to help them utilize this marketing channel. It's a great way to get exposure especially towards the younger demographic. Before going into credentials, I feel like our team is great for this space because we are in tune with popular culture and trendy topics. These influencers want to work with guys that get it and we "get it". We know what's cool, we know what cool brands to work with, we know trendy terms like "bae" and "shmoney dance" which is why I think we were so quickly able to sign up social media stars even when they were signed up to other platforms. My partner and I have known each other for over 4 years and have experience in working with startups (I was a Business Analyst at Hailo, worked at Lean Startup Machine and various other startups). My business partner is also a hip hop artist/producer who has released music and is familiar with the content creation space. In the past two months when we launched we've closed deals already with numerous brands, have already generated revenue (over 15k) and our influencer reach is over 150 mill across all of our platforms. We are in the process of closing one of our biggest deals which will involve having influencers promote a particular TV show on a nationally based TV network as well. I graduated from Princeton and my partner is a former University of Arizona student.

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12yr ago

Dean Rivers

Maker

@Percival Also let me add.. We've had brands create content and pay to have our influencers just repost it, revine it, etc. We've had DJ's get paid to shout out brands. Even comedians at standup shows get free product and paid to incorporate brands into skits. Product placement in music videos as well. We have a big vision.

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12yr ago

Dean Rivers

Maker

@percival any other questions or thoughts?

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12yr ago

Ghosted.boo

@TheRealKofi I think I'm good on questions. Did you have any for me?

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12yr ago

Dean Rivers