Craft. Ideas are easy, products hard

Craft. Ideas are easy, products hard

What does it take to build a great product?

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A builder to builder look at making great products. How do you find ingredient X that makes your product magical? A close look at the nuances of personas, segment and feature selections, trials, conversions, validation, traction, scale and product market fit.

Craft. Ideas are easy, products hard makers

Here are the founders, developers, designers and product people who worked on Craft. Ideas are easy, products hard