Customers.AI Website Identity Pixel gets your website visitor contact info! a) Email follow-ups! b) B2C/B2B contact data enrichment for generative AI emails & Analytics. c) Restore ad platform retargeting due to cookie/script deletion by Chrome/iOS.
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This seems valuable as a marketer. But am I wrong to think this is a quite anti-privacy from a consumer’s POV? I wouldn’t want any website I visit to collect my email without me knowing. Could you explain how it works?
@npun At Customers.AI, we prioritize balancing effective marketing with respect for privacy. Our platform identifies potential leads and collects data in a way that aligns with strict privacy standards in use by all major ad platforms today, including Google, Meta, Amazon Ads, Zoominfo, Apollo and others.
Moreover, we ensure compliance with privacy regulations like GDPR and CAN-SPAM. We advocate for transparency and the ethical use of data, providing users with options to opt-out and respect their privacy choices. For more information, visit: https://customers.ai/privacy-law...
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@larrykim right, I’m not saying you’re breaking any rules, but you can’t really say you advocate for transparency. How is not revealing how this works at all while also giving companies a way to collect people’s emails without their consent or even them knowing?
It may not be against rules but even you as a person must admit you wouldn’t like that as a consumer, right?
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What if someone visits and you capture their name and email and then they come back does the system know and can it trigger any new email automations in the software?
@craig_cameron1 Yes, there are several options for handling repeat visitors in Customers.AI. When a returning visitor is identified, our system can recognize them and has the capability to either suppress adding them as a new contact or, more importantly, leverage this return visit as a valuable engagement signal.
A repeat visit often indicates a higher level of interest or intent, suggesting that the visitor is much more likely to engage, make a purchase, or sign up. Given this, rather than suppressing the addition of the contact, we recommend taking advantage of this opportunity.
You can configure an email automation within Customers.AI specifically tailored to follow up with these repeat visitors. This approach allows you to engage more meaningfully with potential customers who have shown a stronger interest in your offerings, thereby enhancing the effectiveness of your marketing strategies.
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Congrats on the launch.
So this seems to be like HappierLeads isn’t it ?
Is there any USP over HappierLeads?
@vijayatech_labs never heard of them before. being a product company founder, don't like to say anything negative about any other product. that said, i did take a quick look right now and believe that our data is significantly more comprehensive (they don't appear to have consumer data). our integrations are more plentiful. our email automation builder tools are more robust. our notifications (alerts) for when people get to the bottom of the funnel are more robust. they don't appear to have any dynamic generative AI capabilities on their email tool, they don't appear to have robust email delivery tools, no integrations with ad platforms, etc.
Sound fascinating Larry! Can people outside the US use this, specifically in Canada, the UK and/or the EU? Are there any special considerations for using Customers.ai in places like these with different privacy regimes?
@justinfoi Yes, Customers.AI is available for use outside the US, including in Canada, the UK, and the EU. However, it's important to note that each of these regions has its own set of privacy laws and regulations, such as GDPR in the EU, which we take very seriously.
We've designed Customers.AI to be adaptable to different privacy regimes. Users in these regions can leverage some of our platform use cases while remaining compliant with their local data protection laws. We provide the necessary tools and configurations to ensure that data is handled appropriately, respecting the privacy and consent of individuals.
For those in regions with stringent privacy laws, it’s crucial to familiarize yourself with these settings and tailor your use of Customers.AI accordingly. We're committed to supporting our users in navigating these requirements effectively.
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How are you addressing consumer privacy considerations? Does it honor their privacy preferences? Do they have a choice to opt in, or are they opted in by default? Is there a way to opt out?
@bravo40 Consider your own online experiences. You've likely encountered websites that display a window about cookie usage, asking if you wish to proceed. Some offer a single choice, like "OK to Proceed", while others provide multiple options such as "OK to Proceed", "Load only essential cookies", or "Leave website". Yet, many websites will load scripts and/or cookies without presenting such a notification.
We advise our customers to both (a) obtain explicit permission and (b) explicitly mention the use of Customers.AI in their Website Privacy Policy.
Regarding opt-outs, we provide straightforward methods. Consumers can easily opt out of the entire Customers.AI system via our universal opt-out page or choose to stop receiving emails from specific businesses. Our priority is to enhance customer experiences, not to cause inconvenience. Hence, we handle unsubscribe requests with utmost seriousness, ensuring full compliance with CAN-SPAM regulations.
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Is this GDPR-compliant? Wondering if this would work on users that opt out of data collection in the EU (roughly 40% of the population)
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Love that when you get the visitor Identity that you can upload that identity into LinkedIn Ads as a matched audience and target with hyper-specific ads.
@wilcoxaj Absolutely, you've touched on a key advantage of Customers.AI. It goes beyond just identifying visitor identities for LinkedIn Ads. We're able to uncover the personal email addresses and cell phone numbers of users, which is often more effective for B2B and LinkedIn advertising.
Many LinkedIn users don't use their work emails for their LinkedIn accounts, primarily because of frequent job changes. By capturing personal emails and cell numbers, Customers.AI ensures a higher likelihood of matching with the LinkedIn ad server. This level of targeting precision can significantly enhance the effectiveness of your ad campaigns on LinkedIn, offering a more direct and personal way to reach potential leads.
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