Decisiv.co: Criteria driven decision-making

I created Decisiv.co as a web application for making quick decisions among several choices using multiple criteria rating. Decision making is subjective affair and loses focus on the various criteria that drives it. Often decisions are biased towards one or two criteria. Decisive.co solves this problem by helping you figure out important decision criteria along with how important they are. Based on these criteria you can rate the available choices. A simple sum-product logic will then tell you in real-time which choice is the best one. It is very user-friendly with respect to changing the weights of the criteria and the ratings of the choices. With Decisiv.co you can even flip a criteria as a negative or a positive factor and see how it affects the ultimate choice score. It can also help you to the perform sensitivity analysis of different criteria and play around with various possible values to arrive at a well-calculated conclusion.