Jonah Berger

NYT & WSJ bestselling author of Contagious

2 followers

NYT & WSJ bestselling author of Contagious

2 followers

Jonah Berger is a marketing professor at the Wharton School at the University of Pennsylvania and internationally bestselling author of Contagious, Invisible Influence, and The Catalyst.

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Jonah Berger

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Invisible InfluenceThe hidden forces that shape behavior

Launched on March 17th, 2016

ContagiousWhy things catch on

Launched on August 5th, 2015