
Lito
Free professional link analytics & team-ready QR codes
28 followers
Free professional link analytics & team-ready QR codes
28 followers
Stop paying $199/mo for basic link tracking. Lito is a powerful, free-forever tool for marketers and creators to track clicks, generate high-quality QR codes, and collaborate with teams. No hidden fees, just pure data.












The pricing frustration is real, I've been looking for a simple way to track clicks on my app's landing page before launch without committing to a $200/mo tool I might not need yet.
Does Lito handle UTM parameters natively, or do you need to build those manually before shortening the link?
@misbah_abdel Great question! Because Lito uses a Campaign structure (where ONE target link has MULTIPLE short links for different channels), currently you insert the exact URL you want as the target for the whole campaign.
But you are absolutely right about the need for native handling! My plan for the next update is to allow attaching UTM parameters directly to the individual short links within a campaign. This way, your QR code remains perfectly short and scannable, but Lito will automatically append the correct UTMs (like ?utm_source=qr_menu) during the redirect.
For now, it redirects exactly to the target URL you provide. Thanks for the feedback, this validates my roadmap perfectly!
@vlad_ceresna The campaign structure makes sense now, and the UTM-per-short-link approach sounds like exactly the right solution.
Looking forward to that update, will definitely be trying Lito for my app launch. Good luck today! 🚀
First of all, congratulations on the launch! 🚀
I gave Lito a try and really liked the interface and analytics, the way you present key insights that seems simple like unique views, is genuinely useful. 👏
One small thing I noticed: when I used a URL without the full protocol (like plai.matheusdsantosr.com), it didn’t redirect properly. I had to include the full URL (https://plai.matheusdsantosr.com/) for it to work. Not a big issue, but smoothing that out could make the experience even more seamless.
I’ll keep testing Lito and will definitely share more feedback as I go. Excited to see how it evolves!
@matheusdsantosr_dev Hey Matheus, thank you so much for the kind words and for actually taking Lito for a spin!
You're absolutely right about the protocol prefix (http/https). That's a great catch! We currently expect the full URL to ensure the most accurate redirection, but making it smarter to auto-fill the protocol is definitely on our immediate roadmap to make the experience seamless.
Glad you liked the analytics interface - we spent a lot of time making 'unique views' as clear as possible. Looking forward to more of your feedback as you test it further! What kind of projects are you planning to track with Lito?
@vlad_ceresna Nice, that sounds great looking forward to those improvements! 🙌
I’m currently building a project called Plai. The landing page is already live, and the tool itself is coming soon. My plan is to start using Lito on the landing page first, and then integrate it into the actual product as well.
Excited to see how it performs as I scale things!
@matheusdsantosr_dev Thanks for the context, Matheus! I just checked your landing page. "Stop Searching. Start Watching" is a killer headline.
For a product like Plai, Lito can be a game-changer for tracking which content hooks work best. For instance, if you share a Lito short link specifically for Beginner Python vs one for Lo-fi for studying, you'll see exactly which audience is more eager to join your waitlist.
It's all about finding that perfect product-market fit through data. Wish you a massive waitlist growth!
@vlad_ceresna Thank you so much, Vlad!! 🙌
That’s actually a great idea, I hadn’t thought about segmenting links like that, but it makes total sense. I’ll definitely give it a try.
Wishing you and Lito an amazing launch as well! 🚀