I've been following Airbook for sometime now. The problem statement has a lot of potential. My team currently shuffles between Notion & Excel tables, while our Revops team is busy collating everything on BigQuery & processing reports there. If there's a solution which can process things directly on Notion, that's a huge collab plus! I went through the templates library and have some feedback.
I went through the templates for marketing analytics
https://app.airbook.io/published... & while each template's outcome is mentioned in text, and the SQL query is showcased below it. For a revops/analytics exec, this UX makes sense, but in a lot of cases, stakeholders who may not be friendly with SQL, wouldn't discover the immediate value - the Aha moment. Have a potential alternative proposition:
For each category of templates - Marketing, Sales, Customer, Financial or Product - say there's an example ICP company (SaaS mid-sized) for which you have sample data (you can actually create a fictional business - Acme Enterprise Limited). For each template, any stakeholder or analytics exec can simply run the sample data with the query & see the results. Post that if analytics exec wants to deep dive into the SQL, they can do that.
This basically creates a closer feel of the product, you can even do a -> Signup in a single click, and edit the SQL queries with sample data (get the PLG velocity).
But, super good stuff
@hoshang_m & team! Congrats on the launch, and I hope the community finds value with your templates library.
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