Price Equalizer

Turn downloads into actual purchases.

16 followers

Turn downloads into actual purchases.

16 followers

Increase conversions worldwide by optimizing your App Store prices using Purchasing Power Parity. Connect to App Store Connect and get AI-powered price recommendations.

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Launch tags:iOS•Marketing•GitHub

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Maker

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I used to get a lot of downloads from non-US countries but almost no conversions (subscriptions, in-app-purchases). It turns out the purchasing power in those countries is lower than the US. App Store converts your US prices to other currencies using the currency exchange automatically but it doesn't take into account the purchasing power parity. PriceEqualizer app does this automatically for all countries in the App Store (175 of them) automatically and based on purchasing power parity factors from the World Bank.

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10mo ago

Sorry if this is a dumb question - but it's a standalone app? I have to manually update prices in the app store for each country?

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10mo ago

Maker

@rachel_stewart1 the app computes the prices for all countries (174 of them) and changes them for you with one click.

Let me know if you have more questions

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10mo ago

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