Teddy Stratford

The best fitted shirt on the planet (pre-launch)

1 follower

The best fitted shirt on the planet (pre-launch)

1 follower

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Launch tags:Tech

Launch Team

Ambition Today - Shahab Kaviani of CoFounders Lab, Breezio, and Hyperoffice

Hunter

The Zip Fit™ shirt by Teddy Stratford solves this problem by placing a zipper behind the placket, enabling men to wear better fitting shirts without experiencing the “Bratwurst Effect.” Whether you’re in tip-top shape or a little “loose in the cage,” the result is a slim, athletic fit that is unmatched by traditional men’s button downs.

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12yr ago

Teddy Stratford

Maker

@srcasm What is the Bratwurst Effect!?

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12yr ago

Backchannel

@srcasm @bethebutterfly i have the same question cc'ing founder @bryandavis to help us !

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12yr ago

Teddy Stratford

Maker

@srcasm @bryandavis @eriktorenberg Was wondering if it was kind of like a camel toe but different 😳

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12yr ago

@srcasm @eriktorenberg @bethebutterfly The "Bratwurst Effect" as we have come to call it, is when your shirt pulls around the buttons and creates creases and gaps. You can see the shirt and its function better illustrated in our video here: http://kck.st/1pVbq8t

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12yr ago

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