Understand and master ASO (both iOS and Android), including topics on: 1. Understanding the Algorithms 2. Increasing Visibility 3. Improving Conversion Rate 4. Optimizing for iOS 11 5. Comparison of ASO Tools 6. App Indexing 7. 20 Case Studies Great foundation for beginners + tips, tricks & techniques for expert ASOs Use code: ph25 for 25% off!
Thank you @siragnabih :D it was quite a large project, and we're happy to have v1 live. We'll be working on the paper copy and an update post-iOS 11 next!
Interested to try this. Several of the ASO tools I've used seem to assume you have some magical knowledge from somewhere - and in fact even choosing an ASO tool was difficult because of that!
@guesto navigating ASO can certainly be a challenge, given the sheer number of concepts out there to learn, plus all the algortihm/platform updates to keep up with. I hope this book helps!
And while we don't recommend a tool in the book, we're happy to provide feedback based on what we've tried; email hello@incipia.co!
The App Store Optimization Book is the longest and most thorough book on ASO so far. There are some smaller ebooks out there, but this is definitely the best of all at the moment.
It's 370 pages and includes many tips and tricks that even some advanced ASOs may not be aware of. It also includes great insights for people looking to update their app for iOS 11 and covers Google Play optimization, not just iOS App Store.
Pros:
It's got lots of visual examples and diagrams, not just text; this is valuable especially for concepts like conversion rate optimization.
The App Store Optimization Book
ELSA
The App Store Optimization Book
Topology
The App Store Optimization Book
Shapr3D
The App Store Optimization Book is the longest and most thorough book on ASO so far. There are some smaller ebooks out there, but this is definitely the best of all at the moment.
Pros:The most detailed ASO book ever written.
Cons:Can't think of any.
Rice
Came out yesterday and looking forward to reading it!
Pros:It's a thorough tome on ASO
Cons:Not that I know of
Breethe, Meditation & Sleep
Authors are THE experts in the field
Pros:The absolute bible on ASO. Highly Recommend
Cons:none
The App Store Optimization Book
It's 370 pages and includes many tips and tricks that even some advanced ASOs may not be aware of. It also includes great insights for people looking to update their app for iOS 11 and covers Google Play optimization, not just iOS App Store.
Pros:It's got lots of visual examples and diagrams, not just text; this is valuable especially for concepts like conversion rate optimization.
Cons:Can't think of any.