The Embedded Entrepreneur

How to build an audience-driven business

29 followers

How to build an audience-driven business

29 followers

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Books

If you want to find your future customers, discover how you can help them, and build an audience while growing your business, I invite you to become an Embedded Entrepreneur. This book is your practical guide to finding the right audience and building the product they need.

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Launch tags:Marketing•Startup Books•Growth Hacking

Launch Team

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Promoted

Congratz on the new book @arvidkahl. I think this new one is a great addition to Zero to Sold on one of the most important aspects of building a business.

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5yr ago

The Embedded Entrepreneur

Maker

@mikeslaatsio Thanks! The Embedded Entrepreneur was definitely inspired by the feedback I got from the readers of Zero to Sold. Many asked followup questions on how to find your perfect audience, and I got tired of writing the same email over and over again. So here we are :)

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5yr ago

Congratulations @arvidkahl for this awesome book launch. Another book from a man who loves sharing his valuable knowledge and resources in public every single day. Big fan of his approach of writing book in public🔥🔥🔥

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5yr ago

The Embedded Entrepreneur

Maker

@sachin_ramje Thank you, Sachin. Writing in public was particularly enjoyable. It seems obvious in retrospect, but I never thought that involving my future readers would make the book SO MUCH better than what I could have ever written by myself. It was a blessing!

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5yr ago

I've loved reading from Arvid! So actionable and to the point. Also since he has been involving the community to write in public, his book technically has already gone through 10+ revisions. Bought it last week. Thanks for writing another "gold" for us Arvid!

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5yr ago

The Embedded Entrepreneur

Maker

@kevonc Thank you so much, Kevon! The book has definitely changed a LOT, and for the better. The first draft had quite a few problematic parts, but hey, once you involve 500+ alpha readers, you learn quite quickly what works and what doesn't :D

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5yr ago

This book is for anyone who wants to learn -to build a community -to build a business - understand customers as they scale. and much much more.

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5yr ago

The Embedded Entrepreneur

Maker

@lastyprsfe Thanks, Lalit! The last point is really important: it's not just about understanding your future customers at the beginning of your journey, but to keep in touch with them at all times during your business adventure. Building an engaged audience is a solution to this: it keeps you connected to the reality of your customers, and it gives them a chance to impact your trajectory. All you have to do is listen.

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5yr ago

@arvidkahl Thanks for that Arvid.

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5yr ago

Congrats @arvidkahl ! This book is the missing piece in my entrepreneur's arsenal of tools. Zero to Sold teaches us the way to find and solve real problems to build viable businesses, and this book focuses on the audience component. I'm looking forward to the journey! ✨

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5yr ago

The Embedded Entrepreneur

Maker

@balazsi_robert Thanks, that is 100% right! It all starts with people, and while I talked about this in Zero to Sold, there was so much more to be said (and done!). Thanks for your kind words, I am looking forward to the journey too!

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5yr ago

Thanks @arvidkahl , So excited for this book launch! I was really fortunate to get a sneak preview and it’s one of the most actionable books I’ve ever read. If you think Zero to Sold was great, The Embedded Entrepreneur will blow you away.

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5yr ago

The Embedded Entrepreneur

Maker

@arvidkahi @giri That's the highest of praise! Thank you so much, Girdharee! 🥰

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5yr ago

@arvidkahi @arvidkahl :)

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5yr ago

Congrats on your 2nd book Arvid! I've snatched this one the day it was released, and have also finished reading it. Nice overview + detailed tips to implement what's taught in the book -- essentially to embed yourself in between your target audience so you know their problems and frustrations, and think like them and can feel emotions. Looking forward to your 3rd book!

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5yr ago

The Embedded Entrepreneur

Maker

@welly_mulia Thanks for the review, Welly, I am super grateful for it. That's exactly what I wanted to convey! Phew, that means I should probably start writing the next one then 🤣

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5yr ago

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