Casper Voigt

About

I like building simple products that focus on real usefulness rather than complexity. I try to keep things clear, functional, and easy to understand for users. Most of my time goes into experimenting with ideas, iterating quickly, and improving based on feedback. I enjoy seeing small ideas slowly turn into useful tools people actually rely on.

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Tastemaker
Tastemaker
Gone streaking
Gone streaking
Gone streaking 5
Gone streaking 5

Forums

1d ago

The worst part of building isn't the failure. It's the people who were rooting for you going quiet.

I can handle the product not working. I can handle the bugs, the churn, the Stripe notifications that never come.

What I can't handle is the silence from people who used to care.

When I first started building, I had a small group of friends and early users who were genuinely excited. They'd reply to my updates. They'd test things. They'd say "this is cool, keep going." That energy carried me through the hard weeks.

Now? Nothing. Not angry messages. Not "I stopped using this." Just... quiet. They moved on and didn't tell me.

Will brands still need to shoot ads?

I was looking at @Higgsfield and other AI video tools recently.

You can now create an ad without organizing a real shoot. Higgsfield also has tools specifically built to generate product ads from existing assets. A normal shoot means finding a location, people, equipment, then filming and editing everything. Now you can test different versions before doing any of that.

I don't think real shoots are going away, but I can see brands doing a lot less of them.

When would you still choose a real shoot over AI?

What's your favorite pack?

I'd never considered packs until a friend complained about the "default" words they just weren't doing it for him. "Now, if you had a fantasy pack ". And thus fantasy, sci-fi, supers. I find the fantasy pack the most challenging, but on a good day that really works. :)

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