Making a product is one big challenge. But shifting your mindset from building to marketing it might be an even bigger one. As makers, we spend so much time improving the product. Then comes the question: How do we get people to discover it - and ultimately turn that attention into real customers and sales? I'm not sure traditional approaches like email marketing and constantly posting on social media are enough anymore. The way people discover products is changing. So I'm curious:
How do you approach marketing your product? And for the marketers here: What would you consider a modern marketing approach in 2026-2027? What would you advise an early-stage founder to focus on? I'd love to hear different perspectives...
After creating an account on Product Hunt, opening it slowly became a daily habit for me. Checking new products, reading discussions, discovering what others are building... One day I noticed there s a day streak feature I didn t even know about and honestly was surprised =D After launching RunEvr, opening Product Hunt became even more exciting - now we're not only discovering products, but also watching our own journey and growth here. Curious: what makes you the most come back to Product Hunt every day? Is it: discovering new products? joining discussions? supporting makers? following trends? Something else?
