Lonny Shatzel

Lonny Shatzel

GTM Strategy & Optimization

About

I have led revenue operations in B2B SaaS organizations for 12+ years, specializing in building and scaling the go-to-market engines required to grow revenue from $0 to $150M+ ARR. Driven by a passion for innovation, technology, and continuous learning, I lead with authenticity in building diverse, high-performing teams and have deep expertise in scaling cross-functionally alongside Sales, SalesOps, Enablement, Deal Desk, Marketing, Customer Success, and Partnerships in hyper-growth, sales-led, product-led, and hybrid models.

Forums

Introducing Aina - A context aware remote for everything.

Hey Product Hunt community!

We re excited to be back with something we ve spent the last 15 months building, alongside our experimental hardware interfaces.

Our journey started with a series of experiments in human-computer interaction. We wanted to understand what the next interface for technology could look like, and those early experiments led us to build Dune, a context-aware keypad for Mac.

We launched Dune on Product Hunt, where it became the #1 Product of the Day. The response from this community was incredible. We shipped Dune to hundreds of early adopters and had countless conversations with them to understand which use cases for a context-aware device truly win.

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2d ago

Is the hardest part of building a SaaS getting people through the door, or keeping them past Friday?

We track daily signups like a scoreboard, and a spike in traffic always feels amazing on a Tuesday morning. But then you log in on Monday and see a cancellation email from someone who paid on Friday and barely touched the dashboard. It makes you realize that an acquisition metric is just a vanity mirror if the product doesn't hook into their habits during that very first session.

How early in the onboarding flow do you actually know if a user is going to stick around long-term?

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