About
I build software that helps businesses adapt to how technology actually works, not how it used to. Most of my work sits at the intersection of AI, search, and structured data. I am especially interested in how knowledge is surfaced, trusted, and cited as search shifts toward AI-generated answers. I am currently building upword, an Answer Engine Optimization platform focused on helping local businesses turn real expertise into content that AI systems can understand and reference. I care about clarity, long-term value, and building things that age well.
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