Sudeep S D

I've been talking to founders across different stages and ICPs, and here's what's surprising: there's no consensus anymore.
1. Cold email is crushing it for some teams and completely dead for others.
2. LinkedIn DMs are either goldmines or ghost towns.
3. And somehow, cold calls are quietly working for a subset of B2B companies.

It feels like the best practice playbooks don't account for how much this varies by your specific ICP, deal size, and market maturity.

So I'm curious about your experience, not what you think should work, but what's actually generating pipeline for you right now. Is it cold emails? Calls? LinkedIn outreach? Or have you found success with a completely different motion?

Would love to hear what's working in your world. What outbound channel is moving the needle for you?

It did for us.
3 customers came to @Flexprice last week. No ads, no cold DMs. Just conversations.

Most people treat Product Hunt as a one-day spike.
I treat it like a community of builders.

We launched Flexprice last year and learned (the hard way) what works here and what doesn t.
So now I keep it simple:

I support makers launching on Product Hunt for free
I give honest product feedback as a real user
I help with launch strategy when useful

We kept hearing get your ICP right.
But what we learned is that who you reach out to first matters just as much as who eventually decides.

In most companies, there isn t one ICP. There s a sequence.

• Someone experiences the problem daily.

• Someone else prioritizes it.

• Another person signs off on it.

If you jump straight to the top, you often lack context.
If you stay too low, momentum dies.