This came at exactly the right time! Love the Ariyh newsletter and now really looking forward to get into this playbook. Thank you and keep up the amazing work!
I have been enjoying the weekly newsletter from Ariyh and actually using the tips and tricks in my daily business. But this… this is a game changer! A playbook is exactly what I needed. Thank you Thomas for providing us with this amazing product. This product is more becoming like my Amazon account. Business is so much more easy than before and I don’t have to browse the internet anymore looking for marketing tips. I always just come to Ariyh and it always has an answer for me. Thank you.
I just got my copy: I've been looking forward to this since it was announced and it did not disappoint. For any fans of the Ariyh newsletter, the playbook is written with the same practical, insight-based approach that’s easy to digest and apply to your own situation. A real bonus that I appreciated were the case examples of how an insight can be applied to different types of services, products, business models and niches - making the info all inclusive.
The last chapter on “How to find your optimal price” is extremely useful, and even reveals how the pricing was determined for the ebook itself.
There is so much bullsh*t marketing info floating around, it’s refreshing to read something that’s based on actual academic research! Well worth $18, looking forward to the next one!
@saijogeorge Thank you so much Saijo! So good to hear that from such a performance marketing expert!
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I've been reading @thomas_mckinlay1 since August of 2020. In that time he's introduced me to countless tools and techniques for marketing in a way that's both action oriented and directly links to the evidence. Honestly, I feel slightly mixed about promoting his work because it's like a secret weapon to make me look smart 😂.
So of course when he let us know he was writing a book I wanted to support him with and early purchase. If his newsletter is great, his book is fantastic. Clear, concise, easy to read and even easier to reference I devoured it this morning. Please sign me up for the next in the series!
@joshua_herzig_marx It warms my heart to hear this, really! Thank you so much for the kind words, and so happy you've been with Ariyh from day 1 (before the launch here, when we were just a few hundred people!).
Thanks for publicly sharing the secret weapon to help support the launch! 😃
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I read almost every email Thomas puts out via Ariyh. This ebook is all his best content in one neat package. Honestly, didn't even think twice before picking this up. Can't wait to dig in!
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