David Parrelli

Cue - Schedule smarter. Post everywhere. Grow faster.

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Manage all your social media from one dashboard. Schedule posts across 8 platforms, automatically pick the best times to post, and tailor content for each audience – without juggling multiple apps or paying enterprise prices. • X, Bluesky, Threads, LinkedIn, Instagram, and more • Auto-scheduling based on engagement patterns • Write once, customize per platform • AI assistant for captions and images • REST API + n8n workflows + MCP Built for creators and startups. Free to start.

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David Parrelli

Hey Product Hunt! 👋

I'm David, the maker of Cue.

This started over the Christmas holidays – I was building an app and needed to promote it across multiple social accounts. I looked at Buffer, Hootsuite, Later... they all worked, but pricing scaled fast once you needed more than 2-3 accounts. For a solo dev? Felt excessive.

So I built something for myself. Two weeks turned into four, and the tool I made to promote my side project became THE side project.

What Cue does:

📅 Schedule across 8 platforms – Twitter/X, Bluesky, Threads, Mastodon, LinkedIn, Instagram, Facebook (TikTok, Pinterest & YouTube coming soon)

🎯 Auto-scheduling – Picks optimal posting times based on engagement patterns

✍️ Write once, customize per platform – Tailor your message for each audience, schedule everywhere

🤖 AI assistant – Help with writing captions and creating images

🔌 Full REST API – Build your own integrations

n8n workflows – For automation power users

🧠 MCP integration – Schedule posts directly from AI assistants like Claude

It's free to get started, and I'm offering early supporters 50% off paid plans for the first 3 months.

Questions for the community
1. What features matter most to you?
2. What would make you switch from your current tool?

Ajanaku Pelumi

@dparrelli Hi David, congrats on launching Cue. Building something from your own pain point is always a good sign.

I work closely with startup founders and solo builders, and social posting is one of the biggest things that gets dropped when things get busy.

The write-once, customize-per-platform feature stands out for me. That solves a real workflow problem.

One thing that would matter most to many founders I support is simple approval and scheduling visibility, especially when juggling launches and updates.

If you ever want feedback from the “behind-the-scenes” side of founders, I’m happy to share insights from my work.

Wishing you a strong launch.

Ryan Thill

Scheduling across 8 platforms hits scale pain fast: OAuth token churn, per-platform rate limits, and idempotency issues that create duplicate posts when retries happen.

Best practice is a platform-adapter layer with a durable job queue, per-destination idempotency keys, webhook-based status reconciliation, and an audit log that can replay or cancel safely.

Do you expose a per-post execution trace (API request IDs, retry history) and support “single source of truth” edits that propagate to already-scheduled variants without breaking platform-specific constraints?

David Parrelli

@ryan_thill We use a job queue system with retry logic and idempotency handling to prevent duplicates. Users get notifications if something fails and can see post status in their dashboard. We don't expose full execution traces yet but that's solid feedback, will add it to the list.

Ryan Thill

@dparrelli Love that you’ve got retries + idempotency in place and a clear status surface in the dashboard, that’s the combo that keeps async systems sane at scale. Notifications on failure are huge for trust.

Execution traces would be a big unlock for debugging and support, even if it starts as a redacted per-step timeline with correlation IDs.

We’re here to work too, happy to help however we can.

Alina Petrova

Hey, looks great! Love your brand name and style.

What features matter most to you?

If content curation was integrated to the platform, that'd be fantastic!

David Parrelli

@alina_petrova3 Thanks Alina! We have content curation through the AI assistant currently - it can generate captions and images for you. Still early stages but we're revamping it soon to make it even better.

If you have ideas on your ideal content curation flow, would love to hear it!

Alina Petrova

@dparrelli Sounds good, I'll try!

Felicite Moorman

Congrats on the launch! Playing with it now! LOVE the idea!

David Parrelli

@felicitemoorman Thanks so much, seriously means a lot! Let me know if you have any questions while exploring.

David Kaufman

Cool, I might give it a try! Quick question:

>Auto-scheduling based on engagement patterns

means that Cue will schedule posts for the days and times that historically got more engagement?

Elior

Congrats on the launch — Cue’s multi‑platform, AI‑powered scheduling feels perfect for lean teams and creators.​

David Parrelli

@zeiki_yu Thanks Zeiki, really appreciate it. That's exactly who we built it for 🙌

Jake Friedberg

Really interested in this! I’ve used Hootsuite in the past, but found it to feel a bit outdated and clunky for my needs.

Do you happen to have any blog posts or comparisons between Cue and other social media managers like Hootsuite or Buffer? I’d love to better understand how you differentiate and where Cue really shines.

David Parrelli

@jake_friedberg Thanks Jake! We actually have comparison pages for both Hootsuite and Buffer on our site. They're great tools, but they get expensive fast as you scale or add more accounts. We built Cue to be more affordable whilst trying to maintain similar feature-parity.

Jake Friedberg

@dparrelli love that, thanks for sharing!

Vera Serova

congrats on the launch! seems like a very great tool! also would like to know the main restrictions of the free version
and am really waiting for TikTok and YouTube :)

David Parrelli

@yellow_yetti Thanks Vera! Free plan gets you 2 social accounts, 15 posts/month, and access to all platforms including auto-scheduling. The main things you don't get: AI assistant, analytics, and API access — those start at Growth (need to manage those costs since they all incur additional costs internally).

TikTok has been built and works internally, just waiting on TikTok to approve our API access (takes a while). YouTube is partially built, hoping to launch it soon!

If you have ideas on what you'd want in a YouTube implementation, I'd love to hear it!

Kevin Wynn

Nice, love to see more tools built for the smaller teams and the solo devs. That's what I'm all about. As someone who doesn't do social media but also understands it's value when it comes to running a business - stuff like this with ai to help get what im thinking out and on paper is key. Do you have any plans of building out features that let you help craft your own "voice" across the platforms that ai can evolve from? That way each users experience turns into "their own"

David Parrelli

@imamkevin Thanks Kevin, that's exactly who we built this for! And yes, we have brand voice built in already. You just enter your website and we extract your tone, style, and messaging automatically. The AI then uses that across all your content. Brand voice and AI assistant are early-stage at the moment, hopefully evolve these features as more people use the app and provide their ideas and feedback. Appreciate the support!

Mykyta Semenov 🇺🇦🇳🇱

Interesting. Can it receive personal messages from all platforms and reply to them? Does it use official APIs or unofficial integrations?

David Parrelli

@mykyta_semenov_ We're currently focusing on the core scheduling and publishing experience right now, no inbox or DM management at the moment, but definitely open to that if more people request it. And yes, all official APIs 🙌

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