Max Cameron

fforward.ai - Copilot for customer interviews

Product teams use fforward to unlock insights and patterns in their user interviews and build a better product roadmap.

Add a comment

Replies

Best
@maxcameron congrats!!! Can fforward create a summary that includes demographic information, key quotes, and bullet points about the interview subject?
Cameron Westland
@maxcameron @alessio_mavica our summaries focus on the individual opportunities right now but soon we'll start adding in extra fields like you mention above to give you a more comprehensive interview snapshot!
Congrats on the launch, Max! Can fforward use sentiment analysis to gauge the interviewee's mood and tone?
Cameron Westland
@kate_bovkunova yes. There is an impact and reliability feature that will use things like sentiment as evidence for the opportunities that we extract!
Julia Doronina
Congratulations on the launch! Can fforward.ai provide deeper insights than traditional user research methods?
Cameron Westland
@julia_demyanchuk Thank you! I believe so yes. Since AI never gets tired or suffers, you typically see a lot more opportunities generated. This is important since it can uncover unique insights when compared across multiple interviews (which we do with our themes feature!)
Eyuel Daniel
Congrats on the Launch🎉. The products looks awesome
Cameron Westland
@eyucoder thanks a bunch for stopping by!
Max Cameron
@eyucoder Thanks Eyuel - really appreciate the support and all the amazing feedback from the community.
Egor Karpov
As someone involved in product development, the concept of fforward.ai seems very useful. 👍 Is there a feature to integrate these insights directly into existing project management tools like notion for example?
Cameron Westland
@ekarp Yes, you can export opportunities and themes from our tool directly to a project management tool like Notion. We have deep links so you can always get back to the exact line in the transcript.
Frank Sondors
I've done 100+ customer interviews in 2023. This looks like a great product!
Cameron Westland
@franksondors Nice! What's your goal for 2024!?
Max Cameron
@franksondors That's great to hear Frank. I'm sure you've benefitted from every single one of them.
Frank Sondors
@camwest_new ship more products
Cameron Westland
Saqib Ali
How can fforward streamline the process for solo researchers managing high volumes of user interviews?
Cameron Westland
@saqib_ali_ effectively we reduce the time it takes to do analysis and clustering/theming.
Muneeb Awan
Can fforward help identify and analyse trends across multiple user interviews to inform product development?
Cameron Westland
@muneebawan it's my favorite feature. We convert all the opportunities we identify into embeddings and then use machine learning to cluster them into themes. We then label the themes using GenAI! You definitely have to see the video above to see it in action.
Muneeb Awan
@camwest_new thank you! that makes sense :)
Cara (Borenstein) Marin
Wow, such a cool product! Excited to try it out. What goes into computing the quality score?
Cameron Westland
@cara_jacqueline Nice! Quality is determined by a bunch of factors, like how the question was asked and answered, if the answer was a hypothetical or based on direct recent experience.
Cara (Borenstein) Marin
@camwest_new that makes a lot of sense, thanks for explaining! Direct recent experiences are always much more trustworthy.
Cameron Westland
Uladzislau Rymasheuski
Congrats on a launch! Demo looks cool - will definitely give it a try!
Cameron Westland
@rimash thank you! Appreciate your support.
Uladzislau Rymasheuski
@camwest_new Can fforward eventually conduct AI-moderated interviews and suggest lines of inquiry in real time?
Uladzislau Rymasheuski
I've tried the service. One note - there's a case when i don't decided yet to use platform or not, a just want to look around. And fforward block me on the onboarding by requiring to load transcript - i'm not ready to share transcript at this time 'cause i have not touched main functionality yet - i don't understand how everything organized inside and that can stop me from going further
Cameron Westland
@rimash I'm VERY keen on exploring this direction.
Cameron Westland
@rimash understood. Watch the video for a walkthrough of everything we offer!