Gauge now can tell you exactly how AI models talk about your brand. When put in a head-to-head against your competitors, who wins? In what ways are AI models bad-mouthing your brand? Talking up your competitors? Gauge analyzes the results of these questions to tell you the exact positives and negatives surfaced. Beyond that, Gauge can actually trace the source of negativity back to its original destination - whether it be a competitor website, a social post, or something else.

Gauge gives you visibility into ads in ChatGPT. Want to know what ads your competitors are running in ChatGPT? With Gauge, you can now see exactly what ad copy is getting run against any prompt you choose. Gauge is also a single point to manage your ChatGPT ad campaigns. Simply link your API key and get instant insights into your campaigns, ad groups, and performance. Gauge also breaks down each campaign by spend, impressions, and clicks - calculating CTR and CPC on the fly.

Gauge is your marketing agent for organic, paid, and AI search. With user behavior now spread across traditional and AI search, it’s never been more important to ensure that your brand is the answer. There's a wealth of data hidden across GA4, GSC, keywords, prompts, and more. This data is incredibly rich, but fragmented and complicated to understand. Gauge unifies all of these data sources into a single agent that can do the work of an entire marketing team for you.