What are you doing to get ready for beta and launch?

I also believe that creating ideal personas, A/B testing, and NPS surveys are beneficial before and during the beta testing. But I would like to focus on one in particular - NPS. Net Promoter Score is a great metric to judge how much people like your product and if they like it enough to recommend it to others. So, make sure to add them to all the versions during beta testing. You can also experiment with other types of surveys such as Customer Satisfaction Surveys, Customer Effort Surveys (to gauge how easy or difficult it is to navigate or use the platform). You can give tools like @qualaroo feedback software a try as they have many types of surveys with pre-designed templates. So, you won’t have to create surveys yourself and save a lot of time.