Heyday’s browser extension automatically saves web pages you visit and pulls in content from your apps. Then, it uses AI to resurface that content alongside Google results, overlay it on articles, and curate it into a knowledge base that fills itself.
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Maker
Good to see you PH community! I’m Sam, co-founder of Heyday.
Samiur and I will be answering your questions for the next 24 hours. Please send ☕️ if you don’t hear from us for a while!
Like @samiur1204 mentioned, in 6 months we went from idea > beta > FastCompany feature > 150 paying subscribers > today’s launch.
Below, I’ve shared some important lessons that have guided us to today’s launch. I hope they’ll be helpful to you as you work on your own projects.
But first, we are NOT an overnight success.
We struggled for 4 years with our previous company (Journal) before shutting it down to start Heyday. 50,000+ people tried it, but few stuck around. It was a worse version of more popular, better-funded tools.
We started Heyday with ground rules:
1. If it’s not differentiated, it’s not worth building
2. Only work on what we're uniquely capable of making
3. Fun is mandatory
We saw firsthand the knowledge management market underserving consumers
Today's tools require behavior change and constant input. That’s okay for productivity junkies but the rest of us are stuck w/ 100 open tabs.
We developed a unique POV
Knowledge management tools should be easy/fast to set up, layer on top of existing workflows, and require little manual input. You know how easy Honey makes it to save money or Grammarly makes it to write well? That's how easy it should be to get organized.
We spoke with 100+ previous users
We talked them through the problem as we understood it. We Shared (ugly) mocks to gauge excitement. We asked them to play with (embarrassingly) early versions of Heyday and share feedback.
We required all new users to do a 30min call with us
We added a Calendly scheduling step to our waitlist signup. We took notes to develop value prop messaging according to @shapiro’s Demand Curve program (highly recommend). We used that messaging to guide product development.
We figured out where our target users hang out online
Our customers love reading substack newsletters like @blakebemal's Carbonated (https://carbonated.substack.com/) and a few more. We reached out and offered to sponsor the newsletters.
Then, we got lucky...
JR Raphael, a writer from Fast Company, spotted Heyday in The Land of Random newsletter. He reached out and asked if he could write about Heyday (obviously, yes!)
Unsolicited press and our product metrics made us confident about launching on PH
Writers from Fast Company and Morning Brew wrote about Heyday without prompting from us. Samiur mentioned our metrics earlier!
It was a grind to work for years on a product that didn’t catch on
But we learned so much from the process. We’re launching today to celebrate turning those lessons into the quick progress we've made with Heyday.
That’s the Heyday story. We’d love to meet you and hear about yours in the comments!
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@samiur1204@shapiro@blakebemal@samdebrule Guys! I am so freakin proud of you! This is awesome. I use Heyday every day. Congrats on your launch and I cannot wait to see what you have next.
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@samdebrule This is inspiring story, to see how perseverance can help get through the struggles. Thanks for sharing !
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Maker
@shaunnestor thank you Shaun! Any areas of improvement you'd like for us to focus on most?
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Maker
@vishalchandra "if the mountain was smooth, you couldn't climb it"
👋 Hey Product Hunt fam! Thanks for hunting us @nickabouzeid!
I’m Samiur, co-founder of Heyday.
About a year ago, I had to shut down the last product I shared with the PH community 😕.
We had built an app that was undifferentiated from Notion and other great apps in the knowledge management space. And after years of work, most users who tried it didn’t stick around.
But in the process of building it, we stumbled upon a group of users who felt underserved by popular knowledge management tools.
They told us they wanted to be more organized, but didn’t have the time/energy/patience to set up tools and keep updating them.
As someone who has ADHD, I’ve felt the same way for most of my career. And as a Machine Learning engineer, I was drawn toward using automation to free people up from repetitive, uncreative tasks.
My co-founder Sam and I, along with our teammates Gwen, Mikael, and Mark, started Heyday to help.
In just 6 months, we’ve iterated from idea to beta to early product-market fit with 150+ paying customers, a ~10% trial > subscriber conversion rate, 57% DAU/MAU, and ~3% monthly churn.
Today, we’re excited to share Heyday with you so that we can improve it with the help of your feedback!
🙀 The problem
Our brains weren't built to handle the volume of information on the internet. Today’s knowledge management tools try to help, but only if we change our workflows and update them constantly.
People like me, who aren’t productivity junkies, opt-out. We try to stay organized by keeping 100+ browser tabs open, dumping links in Google Docs, and texting ourselves content to remember. But it’s impossible to keep up.
😻 The solution
Knowledge management tools should automatically save our content, sort it for us, and layer it on top of our existing workflow.
Why you’ll be thrilled you started using Heyday:
Boost your memory with enhanced Google searches that resurface past research - so you don’t waste 20 minutes searching for articles you read in the past, but forgot to save.
Save hours during research with a knowledge base that updates itself so you can be more knowledgeable about topics, without having to remember to bookmark every. single. useful. resource.
Understand new subjects faster with context that overlays articles as you read - so dozens of open tabs don’t kill your attention & focus.
Break down walls between your apps with integrations - to see pages you’ve visited and content from your apps all alongside Google search results.
My co-founder @samdebrule and I will be answering your questions for the next 24 hours!
Feel free to ask about our product, our process for gathering feedback, how we acquire users, our plans for the future, — or anything really!
@liz_jung Hey Liz, thanks so much! We're excited to bring new integrations to Heyday, and in the slightly longer term, we're excited to help groups of people share their knowledge base together in what we call a "hive mind".
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Maker
@liz_jung Thank you!! Definitely more integrations like Samiur said (recently built Twitter integration, Notion is up next). And then plan to flesh out a feature set that will make collaborative research easier for folks using Heyday.
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@liz_jung@samdebrule The Notion integration would be great. Loving Heyday so far.
I have always wanted ... a bookmarks killer ... a second brain to remember every thing I have searched for as I scour the internet for research and information, where I don't need to save and organise my bookmarks in folders.. or save links in Instapaper or my task manager to remember them later .. and here it is.. HeyDay!
I love they already integrate Twitter, Evernote and Pocket.. hope to see the Instapaper plugin soon :)
Great job guys. Can't wait for the notion integration :)
PS: always been a fan of @samdebrule 's machine learnings newsletter. Really rooting for you here!
@manan_ritwik Thanks Ritwik! Working on the Notion integration as we speak!
Are there any others you could imagine being useful?
And awesome to know what you enjoy Machine Learnings 🤖
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@samdebrule Readwise, and Hypothes.is would be great. And something for Gmail (for the newsletters I've signed up to)
@chrismessina Thanks Chris! I'd say we're solving quite different problems: Chrome Journeys helps you retrace old browsing/searching sessions, whereas Heyday's job is to resurface content relevant to you, regardless of how you got to it. Concretely:
1. Chrome Journeys won't resurface articles/PDFs/etc. that you navigated to outside of search. Example, searching from DAOs, it won't bring up content that a coworker or friend may have shared with you that you directly navigated to.
2. Chrome Journeys is strictly web/public content. Heyday indexes content from private sources, like Slack, Dropbox, Google, Evernote and soon, Notion.
3. Outside of simple sessions, Heyday also proactively shows you relevant context to whatever you're ready. Backlinks from other articles, slack messages or emails that reference the content, or even top tweets.
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Heyday
- Boost your memory with enhanced Google searches that resurface past research - so you don’t waste 20 minutes searching for articles you read in the past, but forgot to save.
- Save hours during research with a knowledge base that updates itself so you can be more knowledgeable about topics, without having to remember to bookmark every. single. useful. resource.
- Understand new subjects faster with context that overlays articles as you read - so dozens of open tabs don’t kill your attention & focus.
- Break down walls between your apps with integrations - to see pages you’ve visited and content from your apps all alongside Google search results.
My co-founder @samdebrule and I will be answering your questions for the next 24 hours! Feel free to ask about our product, our process for gathering feedback, how we acquire users, our plans for the future, — or anything really!Arrows
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