Derek Osgood

Ignition 1.0 - Automate product launch, feature releases & internal comms

Ignition is the first Go-to-Market Ops platform. It helps PMM and PM teams ensure launches drive revenue by improving repeatability and team coordination. Unify and automate research, roadmaps, GTM plans, internal comms, and measurement in one AI-powered hub.

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Mark Lamb
πŸ’‘ Bright idea
This sounds like an amazing product - keeping all the threads of building and launching a product for the benefit of the launch timeline and information sharing and alignment within the team is so badly needed, tools like jira etc get too detailed and you lose focus on the bigger picture. I'll definitely be trying this one out!
Derek Osgood
@highgroundio Yes!!! That's exactly why we built this -- too many teams get sucked into thinking of their GTM process as a granular task checklist, but you need to be able to level up and see a more strategic picture if you're going to execute effectively, due to all the cross-functional teams' varying information needs. Please definitely let us know once you get in, if you have any feedback :)
Richard Gao
Love how sleek the UI looks for this one! Congrats on your launch!
Derek Osgood
@richard_gao2 Props to our design and eng team on that one :). Thank you!
Karthik Suresh
@richard_gao2 Thanks Richard! Glad you like the UI!
Shubham Pratap Singh
Congratulations on the launchπŸŽ‰,πŸ’―
Derek Osgood
@shubham_pratap πŸŽ‰πŸŽ‰πŸŽ‰
Kshitij Mohan
Looks great, real-problem to solve. Congrats on the launch! πŸš€
Derek Osgood
@kshitij_mohan Thanks Kshitij! Yeah IDC estimates poor GTM coordination costs $100M for every $1B of revenue... It's critical for companies to get this right!
Karthik Suresh
@kshitij_mohan Thanks Kshitji!
Momo Ong
Congrats on the launch!!! @ozbad03
Derek Osgood
@momoong Thanks Momo! Really appreciate the support and love what you guys are doing over at HeadsUp!
Momo Ong
Karthik Suresh
@ozbad03 @momoong Thanks Momo for your support!
Nikola Kozuljevic
Great stuff! Mighty helpful! Congrats on the launch! As a PMM Ignition solves many problems that I have when launching new products to the market. Definitely seems like a great stress reliver if anything. :) Looking forward to start using it! :)
Derek Osgood
@nikola_kozuljevic Super glad to hear you're so excited Nikola! Yeah PMM is kind of "death by 10,000 paper cuts" -- we're hoping we can get rid of 9,999 of those paper cuts for you haha. Please let us know any feedback once you get in and start poking around!
Chase DiMarco
As soon as we can move/rearrange Battle Cards, I'll be a happy man!
Jamasen Rodriguez
That's great feedback @chased - adding it to our product feature requests. What use cases do you see movable battlecards being useful for?
Derek Osgood
@chased Hoping this is live super soon! We're going product-area-by-product-area right now adding drag/drop and reordering, so it's on the list :).
Chase DiMarco
@ozbad03 Sounds good!
Chase DiMarco
@jamasenr organizing quickly by alphabetical, amount of workers, amount of capital raised, or even simply by those that we are focusing on more (favorites) would be very helpful when you have a few dozen battle cards!
Jamasen Rodriguez
Ah this makes sense @chased - so instead of movable battlecards, it sounds like filtering and sorting is the functionality you're looking for.
Ron Fybish
I love it πŸ™Œ
Jamasen Rodriguez
Thanks @ron_fybish1 - the Ignition team has been hard at work so the praise is always welcomed :)
Derek Osgood
@ron_fybish1 Thank you Ron! Would love to hear what things are really resonating :)
Karim Saif
Congratulations!πŸ’›
Karthik Suresh
@karimsaif Thanks Karim!
arjun bangre
Fantastic ! Derek and Karthik ,kudos on building a solution to tackle a mangled problem ! All the best !
Jamasen Rodriguez
Thank you @arjun_bangre πŸ™ The GTM problems are a vast and few companies are tackling this area. We hope to make a dent and help product marketing and product leaders alike.
Karthik Suresh
@arjun_bangre Thanks Arjun!
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