Building AI Agents for Creator Marketing While Learning from This Amazing Community</strong></p>
Hey Product Hunt!
I'm Alex Chu, founder of Scrumball - we're building AI agents that automate influencer marketing for 2,000+ global brands.
The backstory: Former Facebook marketing exec who got tired of watching brands waste millions on manual influencer outreach. Spreadsheets, email chains, and guesswork everywhere.
What we built: Five AI agents that handle the entire workflow:
- Lillian analyzes your needs
- Hunter finds creators from 120M+ profiles
- Charlie writes personalized outreach
- Max tracks performance
- Tracy creates actual useful reports
Why I'm here: This community consistently surfaces products that solve real problems instead of creating new ones. I've discovered some of my favorite tools through PH launches.
What drives me: The creator economy is still broken. Brands can't find authentic partnerships. Creators can't connect with relevant opportunities. Everyone's drowning in manual processes that AI should handle.
Random facts: I drink too much coffee. I believe most SaaS tools are unnecessarily complicated. I'm convinced the best products feel obvious once they exist.
If you're building in marketing, creator economy, or AI - or just want to debate why most software has terrible UX - let's connect. Always happy to support fellow builders and learn from this incredible community.
Looking forward to diving into launches and sharing insights!
Alex
Founder, Scrumball.com,
AI Agent for Influencer Marketing
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