I’m planning to launch my first MVP soon – a LinkedIn plugin. What would you recommend I focus on?
For the past 3 months, I’ve been building a LinkedIn extension that tracks activity and helps users avoid getting restricted or flagged by LinkedIn by quantifying their actions over time.
It’s based on a problem I’ve experienced myself, and (as bad as this might sound) I’m hoping I’m not the only one who has this problem. 😀
The product isn’t fully finished yet, but the core functionality is already working well enough to serve as an MVP.
The remaining features will be blurred out as “Pro” features with an upgrade button that will actually lead users to a waitlist.
At the same time, I’m preparing the marketing side of the launch (creating visual assets, writing descriptions, and getting everything ready for the Chrome Web Store).
Here is the WAITLIST, btw.
If you were in my position, what would you do to maximise the chances of people discovering the extension, installing it, and ideally joining the waitlist?
And one more thing: do you think this idea has the potential to succeed?
P.S. I do not have a landing page yet, either. :D
Replies
I would focus on one workflow where the user feels the win in the first session.
For an MVP, the questions I like are:
1. What is the one risky action the user is already worried about?
2. What signal would make them pause before doing it?
3. What is the simplest report or warning that helps them act better today?
If that first loop is clear, the rest of the roadmap gets easier fast.
Try to target college students or newly grad desperately networking and recruiting
Pitch your idea to an investor/vc, or simply run it through some pitch analyzers (the one i am using is 1752 pitch analyzer), and ask them for feedback from an investor perspective.
same shape happened to me, got flagged for replying to comments too fast, no automation involved at all. the part that got me is how random it feels from the outside, linkedin never explains what tripped it. a tool that actually shows you where the ceiling is instead of leaving you to guess would've saved me some anxiety. following this for when it's out.
Bullet two is the one I would change, and it is a small change.
The upgrade button pointing at a waitlist collects the cheapest signal there is. Joining costs nothing, so it measures nothing, and you find out what it was actually worth on the day you first charge.
Point the same button at a price question instead. Same blurred Pro feature, but the page asks which of $5, $9, $19 they would pay for it, with a visible option for "I would not pay for this". Only confirmed answers count. Two weeks of that and the Pro tier is not a guess when you build it, and you already know the number to put on it.
On question 2: the idea has a real shape because account restriction is a consequence people can name and fear. That is rarer than it sounds.
I build https://blunlock.com, which is the ready made version of the above, so take the recommendation with that attached. A form plus a confirmation email does the same job in an afternoon.