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Kevin William David

OWOX BI Pipeline - Build up an end-to-end analytics system

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Collect and combine data about user behavior and ad costs with the information about offline from your CRM or ERP system, all in Google BigQuery.

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Vlad Flaks
Maker
Hi ROI Hunters! Most marketing experts use Google Analytics. However, it’s hard to measure ROI for non-Google sources like Facebook, Criteo due to the lack of cost data. Today we introduce OWOX BI Pipeline, the easiest developer-free way to import all your campaign data into Google Analytics. Now you can measure ROI, ROAS, and CPA via Google Analytics and Data Studio for Facebook, Bing, Yahoo, AdRoll, Criteo, Twitter, Outbrain and many other campaigns. Activate your pipeline once and enjoy it forever, as we provide up to two cost data pipelines for free! Moreover, for those who get frustrated with Google Analytics limits and sampling, we provide 100% raw data export into Google BigQuery! Yes, you can get your Google Analytics in Google BigQuery in real time, without purchasing Google Analytics 360. OWOX BI is fully automated, secure, and keeps your data updated. We’re the world’s #3 Google Analytics Certified Partner, based on customers feedback. Feel free to use BIHUNT promo code to get a 50% discount on OWOX BI Basic plan for the current and the next months, and join 18,000+ OWOX BI users. In ROI we trust. Sincerely yours, Vlad Flaks.
Dmitriy Komarovskiy

We use OWOX BI PIPELINE for save raw data from Ads Networks, Google Analytics, Google Sheets, Sparkpost in Google BigQuery. There data are matched, and pushed to marketing dashboards (Data Studio).

Pros:

Easy and fast integration. All data streams to BigQuery, new features for analyze and visualize.

Cons:

A little bit more than "one-click integration"

Mariia Bocheva
Maker
Dmitriy, thank you for your feedback. We're working hard to make it even more simple in terms of integration :)
Dmitry Osiyuk

If you want to build a cloud data warehouse — Google BigQuery is the best tool for this. And OWOX BI — is the best tool for fast and high-quality integration Google BigQuery with most popular marketing services: google analytics, google and facebook ads, different CRM, email marketing and call-tracking systems.

Pros:

Easy install, professional technical support, nice pricing and free-version.

Cons:

Strong SQL knowledge is needed to prepare advanced marketing reports

Mariia Bocheva
Maker
Dmitry, thank you for the detailed description. We appreciate your feedback :)
Lina Yarysh

Easy to set up

Pros:

Easy to set up, quick cost data import

Cons:

-—-—

Mariia Bocheva
Maker
Thank you, Lina. Glad you enjoy the tool.
Craig Teets
Hi there! Looks like pretty valuable tool. My question is can I match real sale reports with paid and delivered orders with Google Analytics?
Mariia Bocheva
Maker
@craig_teets , thank you for the question. Yes, you can definitely do that with these simple steps: 1. Send your Google Analytics data to Google BigQuery with OWOX BI Pipeline 2. Send your sale reports to Google BigQuery with CSV file, API or Google Sheets 3. Write an SQL query to math the data. Here is a case with an omni-channel retailer on how to achieve it https://www.owox.com/c/2h6
Craig Teets
@mariia_bocheva Thnx, Great case to have all the data together in a single system.
Mariia Bocheva
Maker
@craig_teets , give it a try and see for yourself ;) All new Product Hunt users get a 50% for the 1st month and a 2-week free trial
Craig Teets
@mariia_bocheva I guess it can help us with our issues to process the data. I’ll discuss these tools amd opportunities with my team.
Mariia Bocheva
Maker
@craig_teets , sounds like a plan, Just hurry up, give it a try with a free 14-day trial and apply a promo code BIHUNT to get a 50% off your 1st month before it expires.
Vlad Volodin
Do you pull customer behavior data from GA through the APIs or send it directly from the website?
Mary Petrenko
@vlad_volodin We use our own algorithm to collect unsampled data directly from the website in the Google Analytics structure.
Anastasia Konovalova
@mary_petrenko Looks great!
Dmitriy Komarovskiy
Can you stream data from FB to BigQuery?
Mariia Bocheva
Maker
@dmitriy_komarovskiy , sure, you can streamline all 200 parameters from FB directly into GBQ. By the way, here is an article with a template on how to build marketing dashboards based on this data https://www.owox.com/c/2hc
Dmitriy Komarovskiy
@mariia_bocheva sounds good!
Mariia Bocheva
Maker
@dmitriy_komarovskiy , more over, you can also send Yandex.Direct data into GBQ directly. Here is more info about this integration https://www.owox.com/c/2hd
Alexandr Boev
Can you import historical data from ad services into GA?
Mariia Bocheva
Maker
@alexandr_boev , sure, you can import historical data for up to 6 months.
Igor Gorbenko
How long does it take to set everything up on average? Do you provide assistance with setup?
Mariia Bocheva
Maker
@di_ry , if you follow the guide it will take 30 mins tops. >>Do you provide assistance with setup? Sure, we have a live chat where you can always ask questions as well as a support team that can be reached at bi@owox.com
Igor Gorbenko
@owox @mariia_bocheva 30 is pretty dope, I expected something like a day or two :D
Mariia Bocheva
Maker
@di_ry , give it a try yourself :) Here is a guide on how to import cost data https://www.owox.com/c/2h8 And if it takes longer (no cheating!) – we'll provide you with an extra discount ;)
Igor Gorbenko
@mariia_bocheva you've just promised to reward my laziness and lack of focus – big mistake! :)
Mariia Bocheva
Maker
@di_ry , good one :) I'm sure that even the most unfocused and lazy person can set it up in less than 30 mins. Let me see how it goes. The clock is ticking ;)
Anna Belous

Owox BI enabled our company to build fully transparent and aggregated pipeline covering all the data sources with the following developing of marketing dashboards in Data Studio. Essential product for the majority of businesses demanding the end-to-end analytics.

Pros:

Easy to set-up, flexible integration covering a variety of sources, the highly-qualified team with broadening expertise

Cons:

At least basic web analytics understanding

Mariia Bocheva
Maker
Anna, thank you for the very detailed feedback, we appreciate it and really glad that our product helps you solve business objectives.
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