Pancake - The Vercel for GTM
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Pancake is the Vercel for GTM.
It gives you the building blocks to deploy any go-to-market idea from your favorite AI agent, such as Claude or Codex: a GTM Brain, sending infrastructure, and 40+ data providers and enrichment, all accessible through one MCP connection.
Replies
Absolutely great and well thought out product. How are you handling Linkedin TOS?
Congrats Tristan, Will, and the Pancake team on the relaunch. The Play model that keeps finding leads from funding and hiring signals while GTM Brain stays tied to your site is clear. When you reject a lead because the funding signal was real but the ICP was wrong, does that teach the Brain for future Plays, or only reshape the scoring inside that same Play?
are the 40+ providers mostly firmographic enrichment, or can an agent also pull intent signals, like someone publicly asking for a tool in your category? that's the bit we found hardest to get right. also curious how the sending side handles a brand new domain, our mail provider throttled us early on bounce rate before we'd sent much at all