Our team's task was to help the leading second-hand forklift dealer to migrate their online store from Magento 1 to Magento 2, avoiding data lost. The company wasn't satisfied with Magento 1 store performance, as it resulted in a low conversion rate.
Our solution:
For data migration we used the official Magento Migration Tool. We have managed to migrate:
1. Product data (attributes, categories, manufacturers, reviews, ratings);
2. Clients information (orders, payments, invoices);
3. SEO setup (titles, descriptions, metadata, redirects etc.).
Besides, we installed and configured the new design of their web-store and integrated Magento 2 Invoice Payment extension.
As a result, 62% of additional site traffic was recorder; 35% of orders were received from Amazon and eBay; conversion rate increased on 60%.
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