Jake Friedberg

What Pain-Point are you Solving and How did you discover it?

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We’re all builders here, which usually means at some point we looked at something clunky, slow, or frustrating and thought, “there has to be a better way.” Most products don’t start with a grand vision; they start with irritation, curiosity, or firsthand pain.

I’d love to learn more about how others here have navigated that journey:

• How did you uncover the problem you decided to work on?
• What signals told you this problem was worth solving?
• How did you validate (if at all) whether people would actually pay for a solution?
• Has your product stayed true to the original problem, or did it evolve into something different?
• What surprised you the most along the way?

If there’s anything else you’ve learned, good or bad, feel free to share. The honest stories are usually the most helpful.

And of course, feel free to plug what you’re building as well as you may have the solution to a problem somebody else is looking for!

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James Auble

For me, Paythread started from feeling like every tool was just… too much. I didn’t need a full accounting suite or some bloated system—I just wanted to track my time, send an invoice, and get paid (credit card or Zelle, done).

The signal it was worth building was realizing I kept trying different tools and none of them felt right. They either did way more than I needed, cost more than I wanted to pay, or made simple things feel complicated.

I didn’t formally validate it—I just noticed other freelancers were in the same boat, kind of hacking together their own setups to keep things simple.

It’s still pretty true to that original idea. If anything, I’m constantly trying to fight the urge to overbuild it and keep it focused on “just enough.”

Biggest surprise has been how easy it is for tools to drift away from what made them useful in the first place—and how hard it is to stay simple on purpose.