Shoutout
Turn your free users into your growth engine
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Kevin William David

Shoutout - Incentivization platform to acquire, onboard & engage users

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Shoutout's all in one growth automation platform enables you to incentivize any customer actions with rewards like discounts, free-trials, cash credits and custom offers, to drive your growth campaigns on auto pilot. Time to take your growth from X to 10X! 🚀

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Vaibhav Sinha
Maker
📌
Hey Product Hunters 👋 I'm Vaibhav, the creator of Shoutout. I'm super excited (and honestly, a bit jittery!) to introduce Shoutout to you all today—after months of caffeine-fuelled nights and brainstorming sessions, it feels great to finally hit "launch." The idea for Shoutout grew from a simple frustration: After launching my previous startup, we saw an immediate influx of users because it solved a significant pain point. However, our free-to-paid conversion rate was consistently under 5%. This got me thinking: how can we get more value from our customers? So, I decided to incentivize them to post about my product on LinkedIn by offering a free subscription for 15 days. Building this incentivization platform internally was quite a task, and that’s when I decided to turn it into a product itself. And hence, Shoutout was born. Shoutout does exactly that: 🎉 Customers engage by writing reviews, creating user generated content, pulling in new users. 🎉 Customers get motivated to take certain actions like - Book demo’s, upvote your product, fill form responses, engage with your team. 🎁 In return, they get free subscriptions, extended trials, exclusive discounts, or even cash credits. 🚀 It's a win-win: users get more from products they love, and businesses achieve more acquisition & engagement from customers. The best part, this all happens on auto-pilot. Why I believe Shoutout outshines traditional marketing: → Authentic voices resonate louder than polished ads. → Itʼs cost-effective—spend less while gaining more. Engagement boosts community spirit and brand loyalty. Iʼm hopeful that Shoutout will help businesses redefine growth and forge stronger connections with their customers. I will be here all day to answer any questions and soak up all the feedback you've got. If you want to take a quick walkthrough, I’d love to give you a demo. Can't wait to see how you grow with Shoutout!📣
Vaibhav Sinha
Maker
@jiteshghanchi Thanks :)
Paul Hill
Congrats on the launch, Vaibhav! 🎉 Shoutout addresses a real pain point in converting free users to paid customers by leveraging authentic user-generated content. The automatic incentivization for actions like booking demos and engaging with the team is brilliant. The win-win model of rewarding customers while boosting business engagement is innovative. Can't wait to see Shoutout help businesses grow! 🚀
Vaibhav Sinha
Maker
@paulhill8 Thanks. Glad you could relate with the problem statement.
Joy Ogide
@vaibhav_sinha1 Getting things done on autopilot sounds very good. I like the ease this platform would bring to businesses.
Vaibhav Sinha
Maker
@joy_ogide Thanks Joy.
Stefans Keiss
Great job on the launch, Vaibhav! Could you share more about how you track and analyze the effectiveness of the incentives offered through Shoutout?
Vaibhav Sinha
Maker
@memphys_sk Thanks :) Since we can run different kinds of campaigns on Shoutout, the way to measure effectiveness is slightly different. Acquisition campaigns: Here we look at the number of content pieces published by customers about your product/brand. The content pieces could be reviews, posts, videos, etc. Onboarding campaigns: Here we look at how many users complete the onboarding on your platform, and what percentage complete the incentivized steps in the onboarding. For example, let's say you have a product which supports Hubspot integration, and you ask the users to connect their Hubspot account to experience it, but it is not mandatory. To encourage more users to connect their Hubspot, you could incentivize this step. Once a user connects Hubspot, you just need to send an event to Shouout using our SDK and the users would be rewarded instantly. Engagement campaigns: In case of engagement campaigns, such as get getting your customers to fill a NPS survey, we look at the response rate.
Chinmay Relkar
Imo this is by far the fastest way to ship payment offers for SaaS. 🚀🚀🎉
Vaibhav Sinha
Maker
@chinmayrelkar Thanks Chinmay. Glad to have you as an early customer.
Gaurav Singh Bisen
Maker
@chinmayrelkar Thanks Chinmay! You can surely recommend us the next time folks come to you to create payment offers!
Andreas Sohns
I love the idea of rewarding users for sharing their experiences. It's a smart way to boost engagement and grow your customer base. Excited to see how this helps businesses grow!
Vaibhav Sinha
Maker
@andreas_sohns Thanks. Glad you find the concept interesting.
Gaurav Singh Bisen
Maker
@andreas_sohns Thanks a ton for supporting us!
Gaurav Singh Bisen
Maker
Hey Product Hunters 👋 I'm Gaurav, one of the co-creators of Shoutout. I'm here all day to chat and answer any questions. If you'd like a quick demo to see Shoutout in action, I’d love to show you how it can transform your business growth. Book a demo: https://cal.com/shoutout/shoutou... Let's connect and make growth happen! 📣
Prashant Chauhan
@thepmfguy Congratulations on the launch! Optimizing the sign-up to activation funnel is a challenge every startup faces, and I see that Shoutout is definitely addressing this need. 🙋🏻‍♂️ I have a question? Are you incentivising power users differently than new users? Power users are the best advocates for your product, and they can bring in high-intent users through word of mouth. Hence, treating them differently can help in driving better results for your product. Looking forward to seeing Shoutout's impact!
Gaurav Singh Bisen
Maker
@prashaaantin1 Hey Prashant! Thanks for supporting us. With Shoutout, you have the functionality to set the audience whether you want a particular offer to be visible to them or not? In case of power users, you can specific offers that are exclusive for them. Would love to give you a quick walkthrough of the product and help you in setting it up if you need. 🤝
Kehui Guo
Congrats on the launch! Through my experiences working in multiple startups, I feel the pain of low conversion rates from free to paid plans. Incentives are definitely needed and businesses need an easy way to hand out and collect profits from those as well. Really hope this can help smaller businesses to maximize their marketing campaigns!
Vaibhav Sinha
Maker
@kehui_guo Thanks Kehui. We hope for the same :)
Gaurav Singh Bisen
Maker
@kehui_guo The way we have thought about Shoutout is to make sure that incentives are in control based on the revenue company generates. That's why if you notice we have rewards which connects product benefits to customer actions. That's how we make sure that marketers don't have to spend outside the ecosystem and can run campaigns by attaching product benefits!
Alex Dulub
Hey Vaibhav, Congrats on the launch! Shoutout sounds like a fantastic way to drive engagement and growth. How do you see Shoutout evolving in the next year?
Vaibhav Sinha
Maker
@alex_dulub Thanks Alex. We have a few major features in the pipeline: 1. Custom rewards: Companies will be able to reward users with their platform specific currency, such as their own credits system, or by unlocking some features for the user. 2. User referrals solution 3. Analytics integration: Ability to send analytics events to your analytics solution of choice 4. A lot more widget customization options 5. Mobile SDK: To show rewards within Android and iPhone apps.
Sankalp
@vaibhav_sinha1 These are a useful set of features!
Shobhit Bakliwal
How does the gratification works? Will it be manual or automated? I can see from your website that we can run all sorts of campaigns on auto pilot. Keen to understand how will this be setup!
Vaibhav Sinha
Maker
@shobhitic Hi Shobhit. We support two different kinds of actions: 1. Actions which are performed on an external platform, such as G2, and require manual review of submissions. For these, you can manually review the user generated content for authenticity and approve or reject the submission in click of a button. 2. Actions which are performed inside your own product, such as inviting team members. In this case, manual review is not required. Instead, your product can send us an event when the user completes the action, and we automatically reward the user. In either case, we integrate with your payment provider (Stripe and Chargebee right now) and process the reward automatically. We also take care of notifying the user through in-app notifications and email notifications.
Kyrylo Silin
Great concept, Vaibhav! The idea of using incentives to boost customer engagement and growth sounds very effective. Can you share some success stories or examples of businesses that have seen significant growth using Shoutout? Also, how customizable are the reward options for different types of businesses?
Vaibhav Sinha
Maker
@kyrylosilin Thanks for checking it out. We support four different reward types: 1. Extended free trials 2. Limited time access to paid plans 3. Discount coupons 4. Cash credits The rewards can be customized for each offer that you create and you get to decide the parameters of the reward, such as how many days should be extend the trial by, or what should be the amount of cash credit awarded. The rewards are such that they enable your users to further engage with your product, and possibly convert as well. We have written about one success story here: https://shout-out.co/customers/c....
Anil Kumar Oleti
Great idea! Congratulations on the launch @vaibhav_sinha1 @thepmfguy
Vaibhav Sinha
Maker
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