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SnowShoe Stamp 2.0 - Unlock magic with a touch of plastic

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Jamie Perkins
Dying to know what the bottom of it looks like.... and why so bulky?
Jami Morton
@inorganik Hi Jamie, Good question! The bottom of the stamp is completely flat black surface. I will try to get a photo posted later today. It's bulky because of how we need to construct the stamps, so they work optimally. The bottom black piece is as thin as we can make it so it will work on both OS and Androids and allows us to make individually unique stamps. As for the handle, we wanted a design that made you hold the stamp the correct way and looked similar to a traditional ink stamp.
Alex Beckman
Great product. We have used earlier version, very excited for this new one. We had an on-the-ground download campaign for our app and needed a mechanism for attribution, this was best thing around.
Jami Morton
@albeckum Thanks Alex for the kind words, w​e can't wait to show you the new stamps!
bryan s arnold
I want to like this product. I just can't help thinking it's a few years too late.
Jami Morton
@bryansarnold Hi Bryan, We’d love to hear more about why you think so - and can hop on a call anytime this week! To us, the internet of things is just getting its legs. We’ve used material science to create an object that, with nothing but plastic (no chips, no antennas, no scanners, no batteries), can be identified by the screen of our phones. We have plenty more work to do, but the stamps are already being used to respectfully identify a user, combat DRM issues with music and other digital content, and connect users to assets that can only be accessed with a SnowShoe Stamp 2.0. Imagine a world where physical objects can talk back to us…without batteries or sensors. We think that’s pretty cool!
Scott Ruona
This looks like fun! Is there a limit to how many unique stamps are possible, if it's based on a capacitive touch pattern?
Jami Morton
@scottruona Hi Scott, Yes, the stamps all have a unique capacitive signature that the phone can identify. With our current form factor and algorithm, we can make several million unique stamps. As touch screens sensors improve and as we make changes to the​ algorithm we expect that number to increase significantly.
Tom Charde
Neat concept. I'd suggest working a bit more on your positioning and key messages. At a minimum, that means a more descriptive headline. "Unlock magic with a touch of plastic" might work as a *tagline* (such as for an ad campaign, or on product packaging)... But for your homepage (and in other places where you have limited space -- such as the PH description, Twitter profile, etc), you need a summary statement that says what the product is and what it does. Based on my limited knowledge of SnowShoe Stamp, that content would be something like this: What it is: smartphone tool What it does: enables verification, distribution, tracking (etc)
Jami Morton
@tomcharde Great piece of feedback. We are definitely going to be running experiences on the best way to communicate what the stamps are and what they do. Thanks for reviewing the site!
Dylan Smith
What is the technology that is used to make it work with both iOS and Android?
Jami Morton
@dielawn714 Hi Dylan, The stamps communicate to the phones using the phone's touch-screens - something that's standard on all modern smartphones. The old version of our stamps didn't work reliably enough on Androids because the 3D material we were using wasn't conductive enough. We've spent the last 6+ months testing plastics and scaling our manufacturing process in China. Stamps 2.0 work reliably on both iPhone and Androids and are much sleeker. We are super excited to show them off!
Jordan Nemrow
I am pretty excited about this little stamp. I have a few use cases I have toyed around with in the past that required something like this. Shoot me a message, i'd love to hear your story. nemrowj at gmail.
Jami Morton
@nemrow Just sent you an email - can't wait to learn more about your experiences!
Paul Hart
Nice! Really keen on getting our hands on a unit or two for testing / integration in the flow of our app. Jumping the gun a little, but has there been any testing with wearables?
Jami Morton
@roamlocally Love to learn more about your app - I'm happy to schedule a call if you have time. We haven't explored much with wearables because screen sizes are so small but it is worth exploring.
Craig Williams
So - I can see this taking off for games on mobile along the lines of Skylanders.. I could see Crossy Road plastic characters appearing in the shops which give you a special character in the game with extra powers..
Jami Morton
@ichillidesign We love the gaming space, and we are actively exploring that market. Why not make mobile games more fun and offer additional ways to monetize by delivering a physical toy that unlocks special functions in the game? !
Lvan Rogers

To know more about snow services please visit https://onata.com/services/snow-...

Pros:

Images are good

Cons:

But I don't understand what you want to communicate?

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