Sourcing.io - Source talented software engineers

Welcome, @maccaw! Building a product for a two-sided market, which side has been more difficult to gain traction in (companies hiring or those looking for work)?

Interesting! Added a link to EnginApp (definitely different - but related).

That said, we do want to build out the other side of the product and let developers sign up and edit their profiles.

Ahh, I missed that. My bad! @maccaw - You're charging $95/mo. How did you decide on this amount and pricing model?

We initially priced the product at $999/month, the same as our competitors. However, what we soon realized was that nobody knew about our competitors, let alone compared us to them.

In one meeting with a VC firm, where we were hoping to sell to their portfolio, they bluntly told us there was no way they'd be paying that. They really liked the product, but the companies in their portfolio couldn't afford the expense.

So we made a decision to drop the sales model, lower the price, and introduce a credit-card form for self-service signups. Our existing users would be given seven days to upgrade to a paid account, or be deactivated. In retrospect this was by far and away the best decision we made — indeed, we should have made it much sooner.

So far the uptake has been terrific. Pretty much everyone running a tech company has this problem, and they're willing to try anything. Two months in, and we're very profitable.

@maccaw - profitable already? Well done, sir. How are you getting companies on board?

@maccaw really interesting to hear about the pricing. At the SFbeta event last night which covered HR products, I found that there are a lot of these "automated sourcing" products, but as you said, hadn't heard of many of them.