Confidence by Spotify - Build products at full speed, with both hands on the wheel
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Confidence is a product intelligence platform built by Spotify.
Spotify's approach to building products has always combined data with judgment and taste, and that scientific rigor is what Confidence brings to customers. Confidence is born from experimentation, but that’s now part of a wider story. Confidence analyzes your user signals, surfaces what's working, suggests the next move, and validates the hypothesis before it ships. You stay in the loop and approve the moves that matter.


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Hey! Excited to share this this launch with the PH community! Let me know if there's any questions and we'll do our best to answer them fast :)
Pretty awesome for such a high profile company to open up its internal tools! Are you designing for similar companies mainly - large consumer co's, or are you seeing traction across b2b, enterprise, etc?
@rajiv_ayyangar Confidence works both small startups and larger enterprises! Because of Spotify's scale, our more than 300 product teams using Confidence are very different, and is like a small startup in size. I'd say the only thing you need is really end-users. But you don't need that many as you start seeing value by just using our session recordings feature or feature flags. We have feature that will enable larger corporations to get more order to steer the ship, but these features are more add ons. The companies using our platform today varies from ai-native startups and scale-ups to banks and large B2C SaaS companies.