Why we are making influencer search free (when the standard is $299/mo)
The standard model in our industry is to charge brands ($299/mo+) just to access a database, often with outdated or no verified statistics. Or, "free" platforms gatekeep contact info to force you to collaborate inside their walled gardens.
It works for many, but we felt it was becoming outdated.
We decided to take a different route with Superwider:
Open Access: We made search and verified analytics completely free. No credit card, no paywalls.
No Lock-in: We don't hide contact info or force you to use our tools.
The Bet: We believe the future is monetizing utility (tools that help you scale), not access (data that should be public).
Why this shift? We have experience organizing over 100 collaboration videos. The feedback is consistent. Brands are bored of old concepts. They are tired of paying just for "nice videos" or the privilege of looking through a database.
They are willing to pay, but they want to pay for results.
That is why for us, free search is just the foundation. The real value is in the future of collaborations: performance-based, automated, and scalable campaigns.
Do you agree that the industry is shifting from "marketing fluff" to pure results?
π www.superwider.com
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