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Carly Stec

Make My Persona - A free buyer persona generator

by
HubSpot
•

Create professional, customizable buyer personas in minutes with the help of our intuitive free generator. Make My Persona guides you through strategic questions designed to help you better organize your buyer persona research. Upon completion, you're presented with an editable, shareable document highlighting important details about your audience.

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Daeshawn Ballard
Nice update. Just used the old version about a month or two ago. This is way better.
Carly Stec
Maker
Thanks for the feedback, @imdaeshawn! The original version gave us a great foundation to build off of but we had some major improvements to make. We're really happy with the level of value and ease we were able to achieve this time around.
Daeshawn Ballard
Nice. I’ll certainly check it out!
Carly Stec
Maker
Thanks, @imdaeshawn! We hope it's helpful.
David Sanchez
Pretty good.
Carly Stec
Maker
Thanks for the feedback, @david_sanchez3!
Rammohan Bhoopalan
In B2C, the framework seems rigid and doesn't work for me. Why can't I determine what demographic data are material to the buyer persona? Rather than fixed age ranges, industry etc, the tool needs to enable me to outline parameters most pertinent to my market hypothesis.
Carly Stec
Maker
Thanks for the notes,@rammness! We appreciate your input. The tool definitely skews B2B, but we do encourage you to use the fully customizable editor to add, remove, reword, and reposition the questions and inputs to meet your unique needs as a user.
Elias Freeworld
why are there only employed personas? what about students for instance?
Niklaus Gerber
I really like your product but I see one issue from my experience working with personas. Design for behaviour, not demographics By focusing our thinking on behaviour rather than demographics, we’re designing for what people do (or don’t do) not who they are. As designers, we’re creating a system of interactions. Understanding behaviour allows us to explore and optimise each of those interactions. To support this, we’ve also scrapped profile photographs from our personas for the most part. Instead, we use illustrations with minimal detail to help the people using the personas with differentiation and recall. It feels refreshing to dump the stock photographs that always made me feel a bit uncomfortable anyway. I see that I can add new attribution but I would love to see more presets like https://www.nngroup.com/articles... Just a thought
Jonas Karl
love it.
Anna Lebedeva
I like it! Will check it out 😉
Syed Ibrahim
Saw the persona maker app a few months ago when I was working on early concepts for shoutouts.app. Thank you hubspot team for making an awesome product. I took tons inspiration from you guys. However, I am not a big fan of requiring users to give up information in order to download their persona. I understand why it is necessary, you guys just released a valuable product to market for free and will need to capture some of the value out of that product someway, in this case, that value is user information. Anyway, great work. Looking forward to what you guys do next!
Julia Jackson
At this point the term 'persona' has come to have various implications. For web composition, the idea of persona is an amazing asset to guarantee that your site meets the goals you have for it and will be usable by its intended interest group. https://cartbig.com/best-backpac... is a site who write very well.
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