How 180 Snacks hired a standout Senior Packaging Designer (and made interviews… actually useful)
We’ve been building Intertru to replace gut-driven interviews with evidence you can trust—Discovery, Value Alignment, and role-real Working Sessions that reveal how people actually work.
Customer: 180 Snacks (CPG manufacturer)
Roles: Senior Packaging Designer, Operations Associate, Business Manager Assistant
Why it matters: They were hiring across creative + ops during a facility move, with a non-technical creative lead in the loop.
What happened
Calibrated “what good looks like” fast—first standout designer “passed all the tests with flying colors.”
Recruiter ramped quickly: “UI-wise it’s pretty easy to use… now I understand the purpose of each question.”
Reduced hand-holding: team asked to shift from weekly to bi-weekly/monthly check-ins.
Discovery Interview + Value Alignment exposed real signal (positioning, performance, cultural fit) instead of rehearsed answers.
Ask: If you’re hiring for value aligned high performers and want the playbook, comment DISCOVERY and I’ll drop our exact format.
— Rick (Founder @ Intertru)
Replies
180 Snacks needed to hire across creative and operations while prepping a move to a new facility. The creative director is intentionally non-technical—so the recruiting lead had to run structured sessions and let the director focus on the work quality (not admin).
Common pains they called out:
Unclear “what good looks like” across roles
Interviews drifting into opinions vs. evidence
Offer negotiations without knowing the candidate’s true decision criteria