Ludovic Bostral

Has anyone built their own CRM instead of using one?

I'm a freelance consultant. Tried Folk, Attio, HubSpot free, Google Sheets. Never stuck with any of them. The problem wasn't the features, it was that I never went back to the tool.

So I built a CRM inside my AI assistant (Claude + MCP server + Supabase). Six contact lists, email drafting, a Chrome extension that scrapes LinkedIn profiles at $0.001 each. Total cost: $10.

The whole thing lives where I already work. That's why I actually use it.

Wrote about it here: https://open.substack.com/pub/streamingradar/p/i-dont-know-what-a-crm-is-so-i-built

Curious if others have gone the "build your own" route instead of adopting existing tools. What did you build? Did it stick?

25 views

Add a comment

Replies

Best
AJ

I build my own tooling most of the time. Unless it/s for email, auth, or databases, I'd rather build my own.

Thinking of making my own form builder tbh, with anonymous forms as a feature.