1stCollab
Fully-automated, ROI-optimized influencer marketing platform
576 followers
Fully-automated, ROI-optimized influencer marketing platform
576 followers
1stCollab is the fastest way to test, optimize, and scale your influencer program. Instantly source thousands of creators, and let our platform handle everything — outreach, negotiations, contracting, payments, and taxes — all while maximizing ROI.
Free Options
Launch Team / Built With
Roger
leon and 1stcollab are the best!
1stCollab
@wangerrr appreciate the love!
Mito Health
Congrats on the public launch Leon!
1stCollab
@kenneth_lou Thanks for the support!
Congratulations on the launch, this looks amazing! If someone’s already running campaigns manually, how easy is it to switch existing creator relationships onto 1stCollab?
1stCollab
@tarak_duggal Many of the brands we work with had existing influencer programs that they wanted to scale and/or optimize and so we’ve made it really easy to onboard existing programs. A few ways we make it easy:
Brands can give us a CSV of existing influencers, posts, or contracts and we’ll upload those creators as existing partners on 1stCollab. The brand can then let us know if they want to exclude those partners from 1stCollab outreach. We’ll even track all the metrics for those partnerships for free on 1stCollab so brands can easily monitor metrics of existing partners / campaigns.
Brands can also give us existing contracts and we can migrate those contracts onto 1stCollab so that the execution of those contracts will happen automatically.
Of course brands can always run completely new campaigns on 1stCollab in parallel with campaigns they run in house. They can even run the same campaign on 1stCollab to A/B test the performance of our platform (we actually encourage brands to do this so they understand the performance lift of running campaigns through our platform).
Awesome, love seeing this! How do you make sure brands get the most value out of their first few campaigns?
1stCollab
@sweeney_ngo One of the most important things we’ve learned through running hundreds of campaigns is that quantity almost always trumps quality. In other words, rather than handpicking a few creators that you think are perfectly suited for your brand, we often ask brands to try and select at least 100 creators that they’d like to partner with. Selecting from a broader range of creators gives us more pricing power and selection power, since we’re able to filter out more creators due to low predicted ROI or high offer prices or it allows us to bid aggressively with creators since we have many creators we can select from for the campaign.
That’s why we’ve spent so much time investing in building easy ways for brands to discover many creators. We think it’s critical for brands to select as many candidate creators as possible for their campaign if they want to maximize performance.
Cal ID
Congratulations on launching 1stCollab! Fully automated influencer marketing with ROI optimization sounds incredible. I supported your launch and wishing you tremendous success!
1stCollab
@sanskarix Thanks so much for the support!!
Hey @leon__lin, congrats on launching 1stCollab! 🚀 Your approach to fully automating the entire creator workflow—from sourcing and outreach to contracting, payments, and taxes—is brilliant. I really appreciate how it removes the CRM drudgery and spreadsheet management that typically bogs down influencer programs. The proprietary bidding system that estimates ROI using real-time engagement signals is a real game-changer for performance optimization. Excited to see where you take this next. Best of luck with today's launch!
1stCollab
@kjosephabraham Thanks for really understanding the value of our product!
Love this concept! Managing influencers manually is a nightmare, so a fully automated system sounds amazing. Does it also handle micro-influencers? 👏