Curious how others here are approaching short-form content right now.
It feels like building has become 10x easier, but distribution is still the bottleneck. Especially with TikTok, Reels, and Shorts, it s not obvious what to post or what will actually perform.
A few things I ve been thinking about:
Are you starting from scratch every time, or studying what s already working?
Do you have a repeatable system for generating ideas?
How much time are you spending on content vs actually building?
AdFox (formerly GoodsFox)
From my perspective at AdFox, Fastlane could be a handy way to turn ad insights into social media content quickly. Teams might first see what’s performing well in the market with AdFox, then use Fastlane to experiment with short videos or content variations without spending hours on manual editing. It feels like a natural next step for growth and creative teams.
@janicelewis00 Hey Janice! Interesting, could you explain further?
AdFox (formerly GoodsFox)
@gauravthapa Hey Gaurav — sure!
What I had in mind is a simple loop: teams first spot winning hooks or formats in the market (e.g. via AdFox.ai), then use Fastlane to quickly turn those into short-form videos or variations to test.
So instead of creating from scratch, they’re iterating on what’s already working — and Fastlane speeds up that execution a lot.
Curious how you’re seeing users integrate Fastlane into their workflow so far?
@janicelewis00 awesome yep that's how the product is currently working!
Hey cool tool, thumbs up team! I've hit the content save limit for my free trial plan and I'm looking forward to diving deep into my video results when they are posted on TikTok. Fingers crossed! So far so good.
@dumango Awesome :) Let me know how it goes!
@gauravthapa I'm just approving to post my first video:) how about post descriptions and hashtags? what should we do?
Gotta check this out and see if it can help me boost my app, Feel Index.
@scott_yoneyama Hey Scott! Feel Index seems like a perfect use case, hope it goes well :)
Love the focus on distribution.
A clear example or case study upfront could make the value more obvious instantly.
@sergioding Hey Sergio! Thank you :)
We have a case study in the Gallery, should probably bring it up a bit earlier?
@gauravthapa Exactly, Gaurav! Putting that case study first catches users immediately. I’ve spotted other 'hang' points in the onboarding happy to audit the flow to help you shorten the 'time-to-value.' Should I DM you?
@sergioding Feel free to Sergio!
@sergioding Thank you man! What did you think of the video example / demo?
@jockferguson The demo is slick, Jock! One thing ,the processing speed on mobile feels like a 'hang' which could make users bounce. I've mapped out a few UI lag points to fix this. Want me to DM the details?
@sergioding That would be great! :)
@jockferguson Huge launch! Just a heads up: I’ve hit a critical signup blocker on mobile. The 'Continue with Google' button is stuck in a permanent loading loop.
This is likely killing your conversion rate right now. I have the screenshot ,where can I send the full audit ?
Sway
Guys! I’ve tried it with my own company and I must say: take that VC money and change the marketing world forever, because what you’ve built with Fastlane is so genius. Congratulations on this!
@christian73 Christian! Thank you so so much. Please let me know if there's anything we can do for you :)
cutefolio
great app man! pretty useful
@ibuild Hey Hanu!
Appreciate the kind words man. Did you manage to check it out?
Voicely
All the best.
@mustapha_ajermou1 Hey Mustapha! Thanks very much, you too :)