@mikaelcho Ha! Love it. I wish this came out a little bit earlier. We just put down a $6K deposit for a rebranding. Based on this we're clearly getting ripped off.
@joshuapinter Hey Joshua, as a freelance designer I've had my fair share of clients asking for the world but not knowing how much it's worth (especially when it's for an MVP). When I'd give them an estimate, they'd usually freak out.
I believe clients would rather pay the big bucks on a first iteration of their app than invest on a logo/branding that may change in 5-6 months as they begin to understand their market, the direction they want to take, and the name they'd want to keep forever (Ooomf to Crew for instance). I think How Much To Make a Logo is a good tool for pricing an MVP logo/branding - it also puts less stress on the designer knowing that he doesn't have to create the next "Nike" or "Apple".
Regarding Nike, we all know how much they've paid their graphic designer for the Swoosh. We know how much it's worth today. Pricing will fluctuate from company to company, between freelancer and agency. Crew works primarily with first time entrepreneurs and freelance designers and I think these estimates reflect well to the people we cater to. Agencies will easily x10 our final prices given the overhead costs of running an agency.
Anyways, good luck with your rebranding and looking forward to seeing your product soon.
Charles, Designer @ Crew
Figlet
ArtSquare
ntwrk
Unsplash for iOS 2.0
ntwrk
Unsplash
Transistor
Unsplash for iOS 2.0
Unsplash for iOS 2.0
Veeer