What an audacious and meaningful move. We spend the majority of our productive time on email and enabling apps to build functionality neatly integrated into our workspace main UI is a game changer. Can't wait to see what apps come up with. On my end, I've been automating my own CRM features for myself on a side Google Spreadsheet, querying GMail with Google Apps Scripts. InboxSDK was exactly the missing link to integrate this functionality right where I needed it. Thanks, guys!
Prosper
YesGraph
Do for Android
Dyspatch
Growjo