100s of proven, micro-sized copywriting and persuasion lessons in the form of articles, interviews, and courses — all yours for free. It’s like Seth Godin’s blog (short, readable, punchy content) but exclusively about copywriting and persuasion.
”Hey, Ed,” they said. “Why don’t you put VeryGoodCopy on Product Hunt?”
I looked up. “Oh,” I said. “Never really thought about it.”
VeryGoodCopy started as a way to teach myself how to write copy. Because I knew if I could explain a persuasion principle or technique simply and efficiently in a blog post, I was ready to use it myself.
“Why not?” they said. “Worth a shot.”
I’d study the books and sales letters of old-school copywriting masters, pluck out their most compelling persuasion lessons, and reframe those lessons into unique, actionable, story-driven micro-articles.
And folks seemed to like it. Copywriters, marketers, and entrepreneurs alike were all very encouraging:
🗣️ 'I feel inspired every time I read one.'
🗣️ 'I love how you convey so much in so few words.'
🗣️ 'Like no other copywriting advice on the internet.'
🗣️ 'I love that you share this information so generously.'
🗣️ 'Short, insightful, practical — and always very different.'
🗣️ 'I’ve become a better copywriter thanks to VeryGoodCopy.'
So I just kept at it. 🙂
Hundreds of articles later, what started as a simple self-learning tool has evolved into a free weekly newsletter that's helping thousands of subscribers write better, market better, and sell more.
Eventually, I added micro-courses and micro-interviews to VeryGoodCopy — all free, all designed to teach you proven copywriting and persuasion concepts in an efficient, memorable way.
“Yeh,” I said. “Good idea. I’ll try to get something up next week.”
And I did. And here we are. Thanks so much for stopping by!
Looking forward to your feedback/suggestions. 🙏
There is only one copywriting website that I follow and that is VGC.
The stuff Eddie puts out isn't your typical "tips & tricks" content. It's clearly evident upon your first visit that it's a different type of experience...
Eddie's background is incredibly unique which brings a fresh perspective to a saturated realm.
It's bite sized content coming from someone who has mastered their craft through thousands of hours of trials and tribulations.
Thanks for lending us some knowledge, @verygoodcopy
@adam_goyette, thank you so much. Comments like this make it all worth it. 🙂
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I write copy and have learnt a TON from VeryGoodCopy.
It's basically the only copywriting blog I read religiously (and I follow a whole bunch of them). Because the lessons are short, punchy and actionable.
It's like boiling down the best copywriting books of all time in a super concentrated secret hotsauce that you dollop onto your writing in micro-sized lessons.
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