100s of proven, micro-sized copywriting and persuasion lessons in the form of articles, interviews, and courses — all yours for free. It’s like Seth Godin’s blog (short, readable, punchy content) but exclusively about copywriting and persuasion.
@lisa_pierson2, I look up to your work and I'm so grateful for your support! Thank YOU.
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I don’t come from a traditional copywriting background, but am trying to learn as I go, and @verygoodcopy has provided me some of the best lessons on the subject. Every time I open the newsletter I feel like I’m picking up a new extremely helpful nugget of information.
@kelsey_clifford, thank you so much. That's my goal, so I'm very glad to hear it. 🙂
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Intriguing, valuable, and concise.
I never thought I would subscribe to a copywriting newsletter, until I found VeryGoodCopy. After my first read, I was hooked.
It’s clear from the comments that this is a great resource for copywriters. But, it’s teachings can be applied regardless of your role.
Keep ‘em coming, Eddie!
”Hey, Ed,” they said. “Why don’t you put VeryGoodCopy on Product Hunt?”
I looked up. “Oh,” I said. “Never really thought about it.”
VeryGoodCopy started as a way to teach myself how to write copy. Because I knew if I could explain a persuasion principle or technique simply and efficiently in a blog post, I was ready to use it myself.
“Why not?” they said. “Worth a shot.”
I’d study the books and sales letters of old-school copywriting masters, pluck out their most compelling persuasion lessons, and reframe those lessons into unique, actionable, story-driven micro-articles.
And folks seemed to like it. Copywriters, marketers, and entrepreneurs alike were all very encouraging:
🗣️ 'I feel inspired every time I read one.'
🗣️ 'I love how you convey so much in so few words.'
🗣️ 'Like no other copywriting advice on the internet.'
🗣️ 'I love that you share this information so generously.'
🗣️ 'Short, insightful, practical — and always very different.'
🗣️ 'I’ve become a better copywriter thanks to VeryGoodCopy.'
So I just kept at it. 🙂
Hundreds of articles later, what started as a simple self-learning tool has evolved into a free weekly newsletter that's helping thousands of subscribers write better, market better, and sell more.
Eventually, I added micro-courses and micro-interviews to VeryGoodCopy — all free, all designed to teach you proven copywriting and persuasion concepts in an efficient, memorable way.
“Yeh,” I said. “Good idea. I’ll try to get something up next week.”
And I did. And here we are. Thanks so much for stopping by!
Looking forward to your feedback/suggestions. 🙏
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