Nikki Domingo

Are you the kind of person who believes in your dream enough to burn through most of your savings on it?

For millionaires, this might not be a big deal, but what about people with a typical 9 5 job? I see how much a solid marketing campaign costs on just one platform (often the monthly expense is equal to at least a full year s salary).

The day before yesterday, a friend told me he and his wife are closing their restaurant, which they opened just six months ago. They had taken a loan for it, which makes it even worse.

I ve been thinking about how much design quality actually matters in the earliest stages of a product.

Some users don t seem to mind rough edges if the tool genuinely solves a problem. Others instantly bounce if the UI doesn t feel trustworthy.